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Dosa Batter

Fail

Prices span $2.39–$6.43, mostly outside the sweet spot, so Dosa Batter is a Fail.

Flapen Score
45
45 / 100
Ranks 320 of 419 Grocery niches · −7 vs the category median of 52
Market size
$98K/yr102K searches / yr
90-day growth
-5.1%search demand this quarter
Competition
73%top-5 click share · 9 brands · 15 sellers

Flapen Score

Dosa Batter against its category

The dotted line is the Grocery average. Past it, Dosa Batter is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dosa Batter market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Dosa Batter 102K times last year and spent an estimated $98K. The top 5 brands take 80% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

19.8% of searches ended in a purchase last week.

Shoppers searched for this 102K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 19.8% of those searches ended in a purchase. Searches in the last 90 days moved -5.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $98K a year.

Searches, last 12 months
102K
Growth, 90 days vs prior 90
-5.1%
Conversion, latest week
19.8%
Market size, estimated
$98Ka year
Peak month
August1.6× the quietest month
Top search term
dosa batter55K searches a year

02 · Price

A sale here is worth $4.82.

Listings sell for $4.82 on average, from $2.39 to $6.43. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,000 to 2,500 of them. At $4.82 that is $10K to $12K a year per listing.

Average price
$4.82under the $15 to $100 sweet spot
Price range
$2.39–$6.43
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
30K–40K
Units per listing a year
2,000–2,500
Revenue per listing a year
$10K–$12K
Returns
0.0%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is low.

0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #5 within Grocery. It carries 1,314 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
0%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#5in Grocery
Average rating
4.31 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
1,314per listing
Listings tracked
11

04 · Newcomers

Amazon counts 2 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
51 months

Competition

Competition: brands, sellers & click share

The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.

$0$10K$20K$29K$39K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 flat

Sellers

15

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

14%

  • Id40%
  • iD Fresh12%
  • Aryaa10%
  • Saravana10%
  • Arogya8%
  • Nellara6%
  • Open — no brand owns it (3 brands, 14%)

Demand

Dosa Batter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Dosa Batter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dosa batter55K/yr
  • idli dosa batter17K/yr
  • dosa11K/yr
  • idli6K/yr
  • batter6K/yr
  • id dosa batter3K/yr
  • idli batter4K/yr

Reviews and returns

What reviews say buyers love and hate about Dosa Batter

We read the reviews and the return reasons for every product selling here.

67%of positive reviews mention “الجودة الشاملة”
100%of negative reviews mention “المكونات-إجمالاً”
<0.1%of orders come back, a rate Amazon rounds to zero
“Ragi content is not much”
A buyer, on “المكونات-إجمالاً”100% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

3 topics

NegativePositive

FAQ

Common Dosa Batter questions

Answered from the same tracked data.