Skip to content

Cold Brew

Fail

Prices span $27.70–$515.72, mostly outside the sweet spot, so Cold Brew is a Fail.

Flapen Score
40
40 / 100
Ranks 379 of 419 Grocery niches · −12 vs the category median of 52
Market size
$66K/yr26K searches / yr
90-day growth
+38.0%search demand this quarter
Competition
66%top-5 click share · 17 brands · 63 sellers

Flapen Score

Cold Brew against its category

The dotted line is the Grocery average. Past it, Cold Brew is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cold Brew market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Cold Brew 26K times last year and spent an estimated $66K. The top 5 brands take 76% of clicks. Demand peaks in Jul. Flapen scores it 40 out of 100, a Fail.

01 · Demand

2.1% of searches ended in a purchase last week.

Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +38.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $66K a year.

Searches, last 12 months
26K
Growth, 90 days vs prior 90
+38.0%
Conversion, latest week
2.1%
Market size, estimated
$66Ka year
Peak month
July1.8× the quietest month
Top search term
cold brew15K searches a year

02 · Price

A sale here is worth $120.37.

Listings sell for $120.37 on average, from $27.70 to $515.72. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $120.37 that is $0 to $12K a year per listing.

Average price
$120.37above the $15 to $100 sweet spot
Price range
$27.70–$515.72
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$12K
Returns
2.0%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is reviews.

48% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 8.5% of listings are out of stock. The average listing ranks #39 within Grocery. It carries 6,893 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
48%
Prime listings
91%
Out of stock, average day
8.5%
Average rank
#39in Grocery
Average rating
4.54 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
6,893per listing
Listings tracked
23

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Cold Brew products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

$0$3K$7K$10K$13K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

17 falling

Sellers

63

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

66%

Top 20: 97%

Open market

20%

  • QHH24%
  • Maestri House21%
  • Toddy15%
  • Deminxita11%
  • Generic5%
  • HARIO4%

Demand

Cold Brew search demand

Weekly searches over the year, seasonality beneath. Pick a range.

600400Spike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.8×

Reviews and returns

What reviews say buyers love and hate about Cold Brew

We read the reviews and the return reasons for every product selling here.

75%of positive reviews mention “الجودة الشاملة”
100%of negative reviews mention “التصميم الشامل”
2.0%of orders come back
“Design issue”
A buyer, on “التصميم الشامل”100% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

10 topics

NegativePositive

FAQ

Common Cold Brew questions

Answered from the same tracked data.