cinnamon
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible12.6%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Price range
Good$1.82–$44.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good66%top-5 brand share — brands hold most of the demand
Avg price
Good$13.63avg listing price — sweet spot $15–$100
Review moat
Good1,449.58avg incumbent reviews — the moat a new listing must climb
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Market size
Bad$88K$88K/yr · 51K searches
Growth
Bad-17.0%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Arab Emirates niche tracking, cinnamon is a $88K/yr Amazon United Arab Emirates market (51K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Nov. Verdict: Worth a look — 56/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
cinnamon market data
- Units sold / yr
- 8K–10K
- avg 250–500/product
- Revenue / yr
- $109K–$136K
- units × avg price
- Conversion rate
- 12.6%
- Avg BSR
- #14
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 38%
- Out of stock
- 5.9%
- Avg brand age
- 58 months
- Avg seller age
- 76 days
Competition & brand share
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.Brands
16 rising
Sellers
28
Top-5 brand share
66%
Top 20: 100%
Top-5 click share
59%
Top 20: 95%
Open market
27%
- Bayara20%
- Nellara14%
- Natures Choice14%
- IMG FZE LLC10%
- Lulu9%
- BLISS OF EARTH7%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -17.0% search growth over the last 90 days.Peak months: Nov · busiest ÷ quietest = 1.5×
Top cinnamon search terms
- cinnamon27K/yr
- cinamon stic5K/yr
- قرفة4K/yr
- cinnamon stick4K/yr
- cinamon3K/yr
- cinnamon sticks3K/yr
- cinnamon whole5K/yr
Top cinnamon products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Bayara Cinnamon Whole 100g
Bayara$7.054.6★62 rev
Nellara Cinnamon Stick 100 g
Nellara$3.574.0★27 rev
IMG FZE LLC Ceylon Cinnamon Sticks True or Real Cinnamon Alba Premium Grade - First Quality - 50 gram
IMG FZE LLC$23.974.2★138 rev
LuLu Cinnamon Stick 100g
Lulu$4.314.4★48 rev
Natures Choice Cinnamon Sticks - 200 Gm
Natures Choice$7.284.1★28 rev
Newest
by launch date
LuLu Cinnamon Stick Round 100 g
Generic$4.191 rev
Farmex Cinnamon Stick 100g | Premium Ceylon Quality Cinnamon Sticks | Whole Cassia Tube Cinamon Quills for Tea Cooking & Baking | Aromatic & Natural Flavor | Rich in Antioxidants | Bulk Pack
FARMEX$3.964 rev
Chokhi Dhani Cinnamon Stick 50gm
Chokhi Dhani$1.824 rev
Chokhi Dhani Cinnamon Stick 100gm
Chokhi Dhani$3.175 rev
Nellara Cinnamon Stick 100 g
Nellara$3.5727 rev
Trending
90-day click momentumLuLu Cinnamon Stick Round 100 g
Generic$4.195.0★
Farmex Cinnamon Stick 100g | Premium Ceylon Quality Cinnamon Sticks | Whole Cassia Tube Cinamon Quills for Tea Cooking & Baking | Aromatic & Natural Flavor | Rich in Antioxidants | Bulk Pack
FARMEX$3.963.0★
Chokhi Dhani Cinnamon Stick 50gm
Chokhi Dhani$1.822.5★
Bliss of Earth 200gm Ceylon Cinnamon (Dalchini) 5 Cut Sticks True Cinnamon Raw From Sri Lanka Original
BLISS OF EARTH$42.914.0★
Natures Choice Cinnamon Sticks - 200 Gm
Natures Choice$7.284.1★
What buyers say about cinnamon
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality”
“Smell Fresh loved it”
“Great taste”
“worth the price”
“very balanced and slightly sweet”
“The flavor is mild and slightly sweet, perfect for those who dont like very strong spices”
“Smell Fresh loved it”
“It gives a nice natural touch to my drinks without any bitterness”
“have a light brown color with fine layers”
“I like how they are thin and layered, which makes them easy to use”
What buyers complain about
“Didn't enjoy the flavor”
“Extremely poor quality”
“Not Very Fresh”
“Disappointing, old, brittle & missing the true aroma of authentic cinnamon”
“They are not like the picture”
“Just very small”
“infested — I even found a spider-like web inside the package”
“Some pieces looked dry and uneven, so it was disappointing for cooking and tea”
“Some pieces looked dry and uneven, so it was disappointing for cooking and tea”
Common questions
- Is cinnamon profitable to sell on Amazon United Arab Emirates?
- The niche generates $88K/yr across 24 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -17.0%. Flapen's verdict: Worth a look (56/100).
- How competitive is the cinnamon niche?
- 16 brands and 28 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 66% of demand.
- What do buyers complain about in cinnamon?
- Top complaints mined from reviews: نكهة, الجودة الشاملة, فاسد/فاسد/فاسد. The return rate is 0.1%.
- When does demand for cinnamon peak?
- Demand peaks in Nov; the busiest month runs 1.5× the quietest.
- What does it cost to enter the cinnamon niche?
- Listings span $1.82–$44.55; the average listing price is $13.63 (sweet spot $15–$100). The average incumbent carries 1,450 reviews — the moat a new listing must climb.