Cheese
MaybeReturns run at only 0.0% of orders. But demand is soft, at +0.6% this quarter, so Cheese is a Maybe.
- Flapen Score
- 53 / 100Top 42% of 419 Grocery niches · +1 vs the category median of 5253
- Market size
- $189K/yr270K searches / yr
- 90-day growth
- +0.6%search demand this quarter
- Competition
- 45%top-5 click share · 13 brands · 16 sellers
Flapen Score
Cheese against its category
The dotted line is the Grocery average. Past it, Cheese is stronger. Inside it, weaker.
Market
The Cheese market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Cheese 270K times last year and spent an estimated $189K. The top 5 brands take 79% of clicks. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
6.2% of searches ended in a purchase last week.
Shoppers searched for this 270K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 6.2% of those searches ended in a purchase. Searches in the last 90 days moved +0.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $189K a year.
- Searches, last 12 months
- 270K
- Growth, 90 days vs prior 90
- +0.6%
- Conversion, latest week
- 6.2%
- Market size, estimated
- $189Ka year
- Peak month
- August1.3× the quietest month
- Top search term
- cheese238K searches a year
02 · Price
A sale here is worth $11.38.
Listings sell for $11.38 on average, from $2.43 to $24.33. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 250 to 500 of them. At $11.38 that is $3K to $6K a year per listing.
- Average price
- $11.38under the $15 to $100 sweet spot
- Price range
- $2.43–$24.33
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$6K
- Returns
- 0.0%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is low.
0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #12 within Grocery. It carries 270 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 0%
- Prime listings
- 100%
- Out of stock, average day
- 0.6%
- Average rank
- #12in Grocery
- Average rating
- 4.51 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 270per listing
- Listings tracked
- 38
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Cheese products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Almarai Shredded Mozzarella Cheese Value Pack 2 x 180 g
- Price
- $12.42
- Rating
- 4.6/5
- Reviews
- 122
- Age
- 2y ago

Al Rawabi Sandwich Cheese Slices 200g
- Price
- $4.90
- Rating
- 4.4/5
- Reviews
- 118
- Age
- 6y ago

Almarai Cheddar Cheese Slices 200g
- Price
- $5.69
- Rating
- 4.6/5
- Reviews
- 115
- Age
- 3y ago

Mini Babybel Original Cheese Snack Pack of 5 pieces 100g
- Price
- $9.11
- Rating
- 4.7/5
- Reviews
- 327
- Age
- 7y ago

Al Safi Mozzerella Cheese 200 g 2-Pack
- Price
- $10.75
- Rating
- 4.3/5
- Reviews
- 78
- Age
- 3y ago
Trending
90-day click momentum
Mini Babybel Light Cheese Snack Pack of 5 pieces 100g
- Price
- $10.49
- Rating
- 4.2/5
- Reviews
- 22
- Age
- 7y ago

Al Rawabi Fresh Triangle Cheese U.A.E 120 gm (Pack Of 8)
- Price
- $2.43
- Rating
- 4.4/5
- Reviews
- 51
- Age
- 6y ago

Al Safi Mozzerella Cheese 200 g 2-Pack
- Price
- $10.75
- Rating
- 4.3/5
- Reviews
- 78
- Age
- 3y ago

Almarai Cheddar Cheese Slices 200g
- Price
- $5.69
- Rating
- 4.6/5
- Reviews
- 115
- Age
- 3y ago

Puck Natural Gouda Cheese Slices 150 g
- Price
- $9.55
- Rating
- 4.8/5
- Reviews
- 52
- Age
- 7y ago
Newest
by launch date
Pinar Premium Spreadable Processed Cream Cheese 500g Pack of 2
- Price
- $18.27
- Rating
- 4.3/5
- Reviews
- 43
- Age
- 1y ago

Almarai Shredded Mozzarella Cheese Value Pack 2 x 180 g
- Price
- $12.42
- Rating
- 4.6/5
- Reviews
- 122
- Age
- 2y ago

Almarai Sandwich Cheese Slices 20 pcs 400 g
- Price
- $14.14
- Rating
- 4.4/5
- Reviews
- 38
- Age
- 3y ago

English Mild White Cheddar 250 g Approx. Weight
- Price
- $11.23
- Rating
- 4.4/5
- Reviews
- 25
- Age
- 3y ago

Almarai Cheddar Cheese Slices 4 x 200g
- Price
- $22.38
- Rating
- 4.7/5
- Reviews
- 66
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
16
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
45%
Top 20: 80%
Open market
15%
- Almarai30%
- Al Rawabi17%
- PUCK14%
- Babybel10%
- Generic7%
- Alsafi6%
- Open — no brand owns it (7 brands, 15%)
Demand
Cheese search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Cheese search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cheese238K/yr
- جبن16K/yr
- جبنة9K/yr
- babybel cheese4K/yr
- babybel3K/yr
Reviews and returns
What reviews say buyers love and hate about Cheese
We read the reviews and the return reasons for every product selling here.
“Doesnt have any taste of milk”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
9 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cheese questions
Answered from the same tracked data.









