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Cheese

Cheese shows low returns (0.0%), but soft demand (+0.6% this quarter) keeps it on the watch list.

Flapen Score

53
Worth a look

Top 42% of 419 Grocery niches · +1 vs the category median of 52

Market size 38Growth 26Conversion 68Competition 66Returns 100Price range 43Avg price 45Brand share 44Review moat 86Quality gap 40
This niche Category average · 419 niches

Is Cheese profitable on Amazon?

According to Flapen's Amazon United Arab Emirates niche tracking, Cheese is a $189K/yr Amazon United Arab Emirates market (270K searches/yr). The top 5 brands hold 79% of demand. Verdict: Worth a look — 53/100.

Cheese: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +0.6% over the last 90 days and 6.2% of searches end in a purchase.

$189K

revenue / yr

Units sold / yr30K
Search volume / yr+0.6%270K
Conversion rate6.2%
Avg price$11.38

Who owns the niche?

The top 5 brands hold 79% of demand, so 21% of the market is open.

21%

open market share

Brands · sellers13 · 16
Top-5 product click share45%
Open market21%
Avg brand age48 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 38 products

Sponsored placement0%
New entrants (1y)0· 0 succeeded
Avg rating4.5★
Avg reviews270

Top Cheese products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

$0$8K$15K$23K$30K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 falling

Sellers

16

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

45%

Top 20: 80%

Open market

15%

  • Almarai30%
  • Al Rawabi17%
  • PUCK14%
  • Babybel10%
  • Generic7%
  • Alsafi6%
  • Open — no brand owns it (7 brands, 15%)

Cheese demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume270KCVR6.2%Products38Brands13Top 5 Brands79%OOS Rate0.6%Rating4.5★Reviews270Avg BSR#12
9K7KSpike '25Black Friday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Top Cheese search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • cheese238K/yr
  • جبن16K/yr
  • جبنة9K/yr
  • babybel cheese4K/yr
  • babybel3K/yr

What reviews say buyers love and hate about Cheese

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews
الذوق العام42%

Love the taste

الجودة الشاملة29%

Great product

المكونات الطبيعية8%

Natural milk

نباتي/عضوي8%

Organic

نكهة8%

Always great cheese

What buyers complain about

100% of reviews
الذوق العام50%

Doesnt have any taste of milk

ملمس صلب17%

it is so hard

يشم17%

the smell was also horrible

فاسد/فاسد/فاسد17%

One of them was very bad although it hadnt expired

Common Cheese questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Cheese 53/100 on Amazon United Arab Emirates — Worth a look. The niche generates $189K/yr across 38 tracked products. Search demand moved +0.6% over the last 90 days.
Search demand for Cheese on Amazon United Arab Emirates is steady year-round — the busiest month runs 1.3× the quietest.