cake
Worth a lookShows low returns (0.0%), but a small market ($53K/yr) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Incredible58.31avg incumbent reviews — the moat a new listing must climb
Competition
Great33%top-5 click share — an open shelf
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Price range
Okay$0.98–$24.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Growth
Okay+2.4%90-day search growth — must beat 0% to launch
Avg price
Bad$8.04avg listing price — sweet spot $15–$100
Market size
Bad$53K$53K/yr · 181K searches
According to Flapen's Amazon United Arab Emirates niche tracking, cake is a $53K/yr Amazon United Arab Emirates market (181K searches/yr). The top 5 brands hold 86% of demand. Verdict: Worth a look — 52/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
cake market data
- Units sold / yr
- 8K–10K
- avg 100–250/product
- Revenue / yr
- $64K–$80K
- units × avg price
- Conversion rate
- 3.6%
- Avg BSR
- #20
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 14%
- Out of stock
- 4.0%
- Avg brand age
- 46 months
- Avg seller age
- 48 days
Competition & brand share
Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.Brands
18 falling
Sellers
17
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
33%
Top 20: 71%
Open market
11%
- Lulu28%
- Switz23%
- Betty Crocker16%
- Bake Art12%
- Britannia7%
- Almarai3%
- Open — no brand owns it (12 brands, 11%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +2.4% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Top cake search terms
- cake143K/yr
- كيك19K/yr
- cakes10K/yr
- chocolate cake8K/yr
Top cake products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Kunafa Pistachio Chocolate Cake 400 g
Bake Art$24.334.7★10 rev

Betty Crocker Super Moist Ready-to-Eat Cake Chocolate Family Cake 250g Homemade Taste for Every Ocassion No Artificial Colors Added Serves 10
Betty Crocker$9.204.4★47 rev

Switz Fruit Cake Slice 70g
Switz$1.294.3★48 rev

Sabahoo Chocolate Slice Cake 90g
Switz$2.124.3★56 rev

Lulu Vanilla Round Cake 1pc
Lulu$8.324.3★14 rev
Newest
by launch date
Saravana Vattayappam 250 g
Saravana$4.180 rev

7 Days Cake Bar with Vanilla Filling 12 x 25 g
7 Days$8.2640 rev

Kunafa Pistachio Chocolate Cake 400 g
Bake Art$24.3310 rev

LuLu Bake Art Mango Milk Cake 350 g
Bake Art$14.309 rev

Sabahoo Chocolate Slice Cake 90g
Switz$2.1256 rev
What buyers say about cake
What buyers praise and complain about, mined from review topics.What buyers love
“I love the taste”
“Good product”
“Worth it”
“It was a yummy 😋 cake”
“Delicious and not too sugary”
What buyers complain about
“Need improvement”
“A bit dry”
“Small quantities”
“Cake was not cut in slices”
Common questions
- Is cake profitable to sell on Amazon United Arab Emirates?
- The niche generates $53K/yr across 51 tracked products. 1 of 5 products launched in the last 360 days are still selling. 90-day search growth is +2.4%. Flapen's verdict: Worth a look (52/100).
- How competitive is the cake niche?
- 18 brands and 17 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 86% of demand.
- What do buyers complain about in cake?
- Top complaints mined from reviews: الجودة الشاملة, رطب/جاف, الحجم الكلي. The return rate is 0.0%.
- When does demand for cake peak?
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- What does it cost to enter the cake niche?
- Listings span $0.98–$24.33; the average listing price is $8.04 (sweet spot $15–$100). The average incumbent carries 58 reviews — the moat a new listing must climb.
