Split catalog work into three purchases, maintenance, optimization, and assortment, and hire only a team that sizes your market against a $2 million floor.
Joel Turcotte Gaucher
Working with Agencies
Case studies for scaling revenue on Amazon
Read every case study backwards, starting number first, then time elapsed, then spend behind the growth. A chart with no baseline or cost line is a screenshot.
Joel Turcotte Gaucher
Working with Agencies
Best tools and services for keyword research on Amazon
Use any tool for raw volume, then pay for the five-step sequence, harvest, cluster, map, seed in ads, and prune. Judge a service on its pruning rule.
Joel Turcotte Gaucher
Working with Agencies
Best product launch services for Amazon global marketplaces
Score global launch teams on five things and weight market sizing and local copy heaviest, then launch and maturity ad targets, operator load, and exit terms.
Joel Turcotte Gaucher
Working with Agencies
Best Amazon brand managers for beauty brands
Pick the beauty manager who can name three numbers before quoting, the repeat purchase window, return rate by variation, and the ad efficiency target per stage.
Joel Turcotte Gaucher
Working with Agencies
Best Amazon agencies for beauty and personal care
Screen beauty agencies on three capacities, image and video, rating and review management, and returns diagnosis, then ask how many brands profit in year one.
Joel Turcotte Gaucher
Working with Agencies
Best Amazon account management for global sellers
Hire the team with a written stop rule for closing a marketplace, covering rating trend, return rate, conversion, and acquisition cost over a set window.
Joel Turcotte Gaucher
Working with Agencies
Best agencies for Amazon product launch strategy
Judge a launch agency on its gates, what must be true before each stage proceeds. Validate with 200 units and $5,000 to $10,000, then plan on seven months.
Joel Turcotte Gaucher
Working with Agencies
Best agencies for Amazon brand management
Score every agency on five things, who does the work, brands per manager, which traffic channels they run, what they report weekly, and how fast you can leave.
Joel Turcotte Gaucher
Working with Agencies
Amazon storefront design services comparison
Compare storefront designers on three things, who writes the copy and keywords, who sees conversion data after launch, and who owns the source files.
