Skip to content

Working with Agencies

How to hire, price, and manage an Amazon agency. Contracts, fees, build versus buy, and what good account management looks like. Page 16.
Flapen cover for FBA Creatives and What to Fix Before You Reshoot: three Flapen operators in a weekly review over printed charts
Working with Agencies

FBA Creatives and What to Fix Before You Reshoot

The images, video, and A+ content on an FBA listing are one job with one owner, and buyer complaints and market size write the brief before any shoot.
Joel Turcotte Gaucher

Joel Turcotte Gaucher

Flapen cover for Amazon FBA Reimbursement Service and What It Is Worth: three Flapen operators in a weekly review over printed charts
Working with Agencies

Amazon FBA Reimbursement Service and What It Is Worth

A recovery vendor paid on a share of what it collects keeps part of every dollar it returns, so price the work against your own margin first.
Joel Turcotte Gaucher

Joel Turcotte Gaucher

Flapen cover for Amazon FBA Inventory Management for One to Three Products: a Flapen operator sealing a carton with blue tape beside a stack of sealed ones
Working with Agencies

Amazon FBA Inventory Management for One to Three Products

Stock on FBA is a capital decision first, so rank the failures by what each one costs, name an owner for every reorder, and read four signals weekly.
Joel Turcotte Gaucher

Joel Turcotte Gaucher

Flapen cover for Amazon FBA Consulting and Who Carries Your Account Each Week: a Flapen operator sealing a carton with blue tape beside a stack of sealed ones
Working with Agencies

Amazon FBA Consulting and Who Carries Your Account Each Week

A consultant writes the plan and a managed service assigns the owner who runs it, so decide by who works your account in the week after the report.
Joel Turcotte Gaucher

Joel Turcotte Gaucher

Flapen cover for Amazon and Third-Party Sellers, What You Control and What You Do Not: a Flapen operator briefing the photographer in front of a board of blank cards
Working with Agencies

Amazon and Third-Party Sellers, What You Control and What You Do Not

You control the product, the page, the price, the traffic mix, and the advertising target by stage, while the marketplace sets rules you read and sell under.
Joel Turcotte Gaucher

Joel Turcotte Gaucher

Flapen cover for Amazon A to Z Claims as Product and Fulfillment Evidence: a Flapen operator briefing the photographer in front of a board of blank cards
Working with Agencies

Amazon A to Z Claims as Product and Fulfillment Evidence

A claim is evidence about your product and your fulfillment, so read the monthly pattern against a return rate under 8% and the four signals every week.
Joel Turcotte Gaucher

Joel Turcotte Gaucher

Flapen cover for Subscribe and Save on Amazon and What a Standing Discount Costs: a Flapen operator between two monitors of charts with a printed report
Working with Agencies

Subscribe and Save on Amazon and What a Standing Discount Costs

A standing repeat delivery discount is a margin decision, so price it against contribution margin per unit and the four signals before you enable it.
Joel Turcotte Gaucher

Joel Turcotte Gaucher

Flapen cover for SKU in Amazon and the Count Your Weekly Decisions Rest On: a Flapen operator between two monitors of charts with a printed report
Working with Agencies

SKU in Amazon and the Count Your Weekly Decisions Rest On

A stock keeping unit is the code you own for one sellable version of a product, and it is the level cost, returns, and the four signals get read at.
Joel Turcotte Gaucher

Joel Turcotte Gaucher

Flapen cover for How Do I Remove a Review on Amazon and What to Do Instead: Flapen operators unpacking a supplier carton at the QC bench
Working with Agencies

How Do I Remove a Review on Amazon and What to Do Instead

A review you did not write belongs to Amazon, so score the complaint against the rating gap and your return rate, then fix the cause or stop the product.
Joel Turcotte Gaucher

Joel Turcotte Gaucher

Flapen cover for How Do I Close My Amazon Seller Account or Hand It Over: Flapen operators unpacking a supplier carton at the QC bench
Working with Agencies

How Do I Close My Amazon Seller Account or Hand It Over

Confirm the closure steps inside your own account, then decide with four signals over 60 to 90 days before you give up an account someone else could run.
Joel Turcotte Gaucher

Joel Turcotte Gaucher