Swamp Cooler

Shoppers searched for this 3.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +247.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6.8M a year.

Searches, last 12 months

3.0M

Growth, 90 days vs prior 90

+247.7%

Conversion, latest week

1.7%

Market size, estimated

$6.8Ma year

Peak month

July23.9× the quietest month

Top search term

swamp cooler872K searches a year

Listings sell for $138.01 on average, from $25.84 to $661.09. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 500 to 750 of them. At $138.01 that is $69K to $104K a year per listing.

Average price

$138.01above the $15 to $100 sweet spot

Price range

$25.84–$661.09

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

500–750

Revenue per listing a year

$69K–$104K

Returns

1.5%of orders · Amazon United States median 2.1%

99% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 22.5% of listings are out of stock. The average listing ranks #310 within Air Conditioners. It carries 2,416 reviews at 3.32 stars, so a new listing needs social proof before a better product.

Sponsored listings

99%

Prime listings

88%

Out of stock, average day

22.5%

Average rank

#310in Air Conditioners

Average rating

3.32 starsAmazon United States average 4.42 stars

Average reviews

2,416per listing

Listings tracked

109

94 products launched here in the last 12 months. 71 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

94

Successful launches

71Amazon's first-year sales bar

Average brand age

26 months