Portable Air Conditioners
PassPortable Air Conditioners scores 78 out of 100, a Pass. Shoppers spend an estimated $94.3M a year here, search demand grew +218.6% this quarter, and an estimated 1.9% of orders come back.
- Flapen Score
- 78 / 100Top 1% of 11,240 Home & Kitchen niches · +29 vs the category median of 4978
- Market size
- $94.3M/yr42.8M searches / yr
- 90-day growth
- +218.6%search demand this quarter
- Competition
- 15%top-5 click share · 84 brands · 218 sellers
Flapen Score
Portable Air Conditioners against its category
The dotted line is the Home & Kitchen average. Past it, Portable Air Conditioners is stronger. Inside it, weaker.
Market
The Portable Air Conditioners market on Amazon at a glance
Shoppers on Amazon United States searched for Portable Air Conditioners 42.8M times last year and spent an estimated $94.3M. The top 5 brands take 36% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 78 out of 100, a Pass.
01 · Demand
An estimated 1.0% of those searches ended in a purchase.
Shoppers searched for this 42.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +218.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $94.3M a year.
- Searches, last 12 months
- 42.8M
- Growth, 90 days vs prior 90
- +218.6%
- Conversion, latest week
- 1.0%
- Market size, estimated
- $94.3Ma year
- Peak month
- July14.9× the quietest month
- Top search term
- portable air conditioners8.8M searches a year
02 · Price
A sale here is worth $216.12.
Listings sell for $216.12 on average, from $29.54 to $518.19. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 5,000 to 6,000 of them. At $216.12 that is $1.1M to $1.3M a year per listing.
- Average price
- $216.12above the $15 to $100 sweet spot
- Price range
- $29.54–$518.19
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 300K–400K
- Units per listing a year
- 5,000–6,000
- Revenue per listing a year
- $1.1M–$1.3M
- Returns
- 1.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
98% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 10.6% of listings are out of stock. The average listing ranks #230 within Air Conditioners. It carries 1,642 reviews at 3.80 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 98%
- Prime listings
- 88%
- Out of stock, average day
- 10.6%
- Average rank
- #230in Air Conditioners
- Average rating
- 3.80 starsAmazon United States average 4.42 stars
- Average reviews
- 1,642per listing
- Listings tracked
- 173
04 · Newcomers
93 of last year's 117 launches cleared the first-year sales bar.
117 products launched here in the last 12 months. 93 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 117
- Successful launches
- 93Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Portable Air Conditioners products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 15% of clicks. An open shelf where new products get seen.
Brands
84 rising
Sellers
218
Top-5 brand share
36%
Top 20: 70%
Top-5 click share
15%
Top 20: 40%
Open market
60%
- Brand 111%
- Brand 210%
- Brand 36%
- Brand 45%
- Brand 54%
- Brand 64%
Demand
Portable Air Conditioners search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 14.9×
Search terms
Top Portable Air Conditioners search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- portable air conditioners8.8M/yr
- air conditioner5.4M/yr
- window air conditioner3.1M/yr
- portable ac2.5M/yr
- air conditioner portable2.1M/yr
- ac unit2.3M/yr
- portable air conditioner2.2M/yr
- portable ac unit1.8M/yr
- air conditioner window unit1.5M/yr
- aire acondicionado portatil1.5M/yr
Reviews and returns
What reviews say buyers love and hate about Portable Air Conditioners
We read the reviews and the return reasons for every product selling here.
“Annoying noise”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Portable Air Conditioners questions
Answered from the same tracked data.