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79

4th of july garland

Worth a look

Shows demand growing +469.9% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 52Growth 100Conversion 62Competition 97Returns 96Price range 67Avg price 70Brand share 98Review moat 96Quality gap 45

Growth

Incredible+469.9%

90-day search growth — must beat 0% to launch

Brand share

Incredible17%

top-5 brand share — no brand owns this niche

Competition

Incredible14%

top-5 click share — an open shelf

Review moat

Incredible81.14

avg incumbent reviews — the moat a new listing must climb

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Avg price

Good$14.45

avg listing price — sweet spot $15–$100

Price range

Good$3.80–$37.77

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good5.4%

search→purchase rate — share of searches ending in a sale

Market size

Good$312K

$312K/yr · 399K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, 4th of july garland is a $312K/yr Amazon United States market (399K searches/yr). The top 5 brands hold 17% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 79/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

4th of july garland market data

Units sold / yr
20K–25K
avg 100–250/product
Revenue / yr
$289K–$361K
units × avg price
Conversion rate
5.4%
Avg BSR
#797
Page quality
0%
Prime
99%
Sponsored
97%
Out of stock
10.1%
Avg brand age
20 months
Avg seller age
192 days

Competition & brand share

Clicks spread well past the top 5 (14% combined) — an open shelf where new products get seen.

Brands

127 rising

Sellers

140

Top-5 brand share

17%

Top 20: 44%

Top-5 click share

14%

Top 20: 36%

Open market

81%

  • GreenD4%
  • ORIENTAL CHERRY4%
  • OHOME3%
  • Hongsome3%
  • AWTUMZQ3%
  • Hedeey3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +469.9% search growth over the last 90 days.
50K30KSpike '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 34.4×

Top 4th of july garland search terms

  • 4th of july garland92K/yr
  • patriotic garland84K/yr
  • red white and blue garland54K/yr
  • fourth of july garland30K/yr
  • red white blue garland28K/yr
  • 4th of july garland for mantle12K/yr
  • patriotic garland for mantle11K/yr
  • 4th of july mantel decor11K/yr
  • patriotic mantel decor11K/yr
  • americana garland10K/yr
All search terms

Top 4th of july garland products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%$3K2%$6K3%$9K4%$12K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about 4th of july garland

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall19%

“This is premium quality”

Color15%

“The colors are vibrant”

Value For Money9%

“Good value”

Design-Overall7%

“I am thoroughly impressed with the durable construction”

Advertised Vs Actual Product6%

“As described”

Embellishment/Embroidery Quality4%

“Beautiful decoration”

Durability4%

“the materials seem pretty durable”

Brightness/Shine/Glow4%

“bright”

Size-Overall4%

“The pom poms are very consistent in size”

Material Quality3%

“The material is lightweight”

What buyers complain about

Size-Overall11%

“Really Long”

Quality-Overall10%

“Lousy Quality”

Advertised Vs Actual Product8%

“False Advertising”

Color8%

“Colors were off”

Value For Money6%

“Not worth the price”

Durability5%

“Fell apart as soon as I took it out of the box”

Thickness5%

“Not as thick as pictured”

Assembly/Installation3%

“It didn't come with instructions”

Material Quality3%

“Cheap material”

Strength2%

“And the are very fragile”

Top return reasons

Size-Overall22%
Material Quality16%
Quality-Overall14%
Advertised Vs Actual Product13%
Color12%
Value For Money4%
Display Colors2%
Thin2%
Assembly/Installation2%
Shape/Style1%

Common questions

Is 4th of july garland profitable to sell on Amazon United States?
The niche generates $312K/yr across 170 tracked products. 45 of 102 products launched in the last 360 days are still selling. 90-day search growth is +469.9%. Flapen's verdict: Worth a look (79/100).
How competitive is the 4th of july garland niche?
127 brands and 140 sellers compete. The top 5 products take 14% of clicks and top 5 brands hold 17% of demand.
What do buyers complain about in 4th of july garland?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Advertised Vs Actual Product. The return rate is 0.9%.
When does demand for 4th of july garland peak?
Demand peaks in Apr–May–Jun–Jul; the busiest month runs 34.4× the quietest.
What does it cost to enter the 4th of july garland niche?
Listings span $3.80–$37.77; the average listing price is $14.45 (sweet spot $15–$100). The average incumbent carries 81 reviews — the moat a new listing must climb.