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Cocktail Table

Maybe

The top 5 products take only 10% of clicks. But buyers convert on only 0.5% of searches, so Cocktail Table is a Maybe.

Flapen Score
61
61 / 100
Top 8% of 11,240 Home & Kitchen niches · +12 vs the category median of 49
Market size
$2.7M/yr4.1M searches / yr
90-day growth
-5.8%search demand this quarter
Competition
10%top-5 click share · 90 brands · 140 sellers

Flapen Score

Cocktail Table against its category

The dotted line is the Home & Kitchen average. Past it, Cocktail Table is stronger. Inside it, weaker.

61Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cocktail Table market on Amazon at a glance

Shoppers on Amazon United States searched for Cocktail Table 4.1M times last year and spent an estimated $2.7M. The top 5 brands take 40% of clicks. Demand peaks in May–Jun. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 4.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -5.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.7M a year.

Searches, last 12 months
4.1M
Growth, 90 days vs prior 90
-5.8%
Conversion, latest week
0.5%
Market size, estimated
$2.7Ma year
Peak month
May1.9× the quietest month
Top search term
counter height table516K searches a year

02 · Price

A sale here is worth $141.03.

Listings sell for $141.03 on average, from $25.23 to $609.87. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 0 to 100 of them. At $141.03 that is $0 to $14K a year per listing.

Average price
$141.03above the $15 to $100 sweet spot
Price range
$25.23–$609.87
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
0–100
Revenue per listing a year
$0–$14K
Returns
3.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 65% ship with Prime. On an average day, 7.6% of listings are out of stock. The average listing ranks #182 within Dining Room Furniture. It carries 381 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
65%
Out of stock, average day
7.6%
Average rank
#182in Dining Room Furniture
Average rating
4.38 starsAmazon United States average 4.42 stars
Average reviews
381per listing
Listings tracked
240

04 · Newcomers

58 of last year's 91 launches cleared the first-year sales bar.

91 products launched here in the last 12 months. 58 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
91
Successful launches
58Amazon's first-year sales bar
Average brand age
32 months

Products

Top Cocktail Table products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 10% of clicks. An open shelf where new products get seen.

Brands

90 falling

Sellers

140

Top-5 brand share

40%

Top 20: 73%

Top-5 click share

10%

Top 20: 29%

Open market

58%

  • Brand 113%
  • Brand 210%
  • Brand 38%
  • Brand 44%
  • Brand 54%
  • Brand 64%

Demand

Cocktail Table search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KHoliday '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: May, Jun · busiest ÷ quietest = 1.9×

Search terms

Top Cocktail Table search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • counter height table516K/yr
  • cocktail table409K/yr
  • bar table and chairs set421K/yr
  • bistro table323K/yr
  • bar height table274K/yr
  • high top table259K/yr
  • pub table255K/yr
  • tall table200K/yr
  • counter height dining table198K/yr
  • high top table and chairs213K/yr

Reviews and returns

What reviews say buyers love and hate about Cocktail Table

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Assembly/Installation”
14%of negative reviews mention “Assembly/Installation”
3.4%of orders come back
“Pain to put together”
A buyer, on “Assembly/Installation”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Cocktail Table questions

Answered from the same tracked data.