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4th of July Float Decorations

Pass

4th of July Float Decorations scores 75 out of 100, a Pass. Shoppers spend an estimated $77K a year here, search demand grew >1,000% this quarter, and an estimated 0.9% of orders come back.

Flapen Score
75
75 / 100
Top 1% of 11,240 Home & Kitchen niches · +26 vs the category median of 49
Market size
$77K/yr76K searches / yr
90-day growth
>1,000%search demand this quarter
Competition
19%top-5 click share · 79 brands · 86 sellers

Flapen Score

4th of July Float Decorations against its category

The dotted line is the Home & Kitchen average. Past it, 4th of July Float Decorations is stronger. Inside it, weaker.

75Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 4th of July Float Decorations market on Amazon at a glance

Shoppers on Amazon United States searched for 4th of July Float Decorations 76K times last year and spent an estimated $77K. The top 5 brands take 27% of clicks. Flapen scores it 75 out of 100, a Pass.

01 · Demand

An estimated 3.7% of those searches ended in a purchase.

Shoppers searched for this 76K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated $77K a year.

Searches, last 12 months
76K
Growth, 90 days vs prior 90
>1,000%
Conversion, latest week
3.7%
Market size, estimated
$77Ka year
Top search term
4th of july parade float decorations20K searches a year

02 · Price

A sale here is worth $27.25.

Listings sell for $27.25 on average, from $5.79 to $173.15. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $27.25 that is $0 to $3K a year per listing.

Average price
$27.25inside the $15 to $100 sweet spot
Price range
$5.79–$173.15
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

99% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 16.6% of listings are out of stock. The average listing ranks #3,401 within Streamers. It carries 303 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings
99%
Prime listings
98%
Out of stock, average day
16.6%
Average rank
#3,401in Streamers
Average rating
4.27 starsAmazon United States average 4.42 stars
Average reviews
303per listing
Listings tracked
103

04 · Newcomers

21 of last year's 36 launches cleared the first-year sales bar.

36 products launched here in the last 12 months. 21 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
36
Successful launches
21Amazon's first-year sales bar
Average brand age
20 months

Products

Top 4th of July Float Decorations products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 19% of clicks. An open shelf where new products get seen.

Brands

79 rising

Sellers

86

Top-5 brand share

27%

Top 20: 62%

Top-5 click share

19%

Top 20: 51%

Open market

69%

  • Brand 18%
  • Brand 27%
  • Brand 35%
  • Brand 44%
  • Brand 54%
  • Brand 64%

Demand

4th of July Float Decorations search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Spike '25Prime Day '25Spike '26Prime Day '26AugSepMarAprMayJunJulAugSepMarAprMayJun

Peak months: Jun, Jul · busiest ÷ quietest = 165.6× · 11 of 12 months tracked

Search terms

Top 4th of July Float Decorations search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 4th of july parade float decorations20K/yr
  • 4th of july float decorations18K/yr
  • 4th of july parade decorations11K/yr
  • 4th of july parade8K/yr
  • patriotic float decorations8K/yr
  • patriotic parade float decorations7K/yr
  • fourth of july parade decorations4K/yr

Reviews and returns

What reviews say buyers love and hate about 4th of July Float Decorations

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Size-Overall”
0.9%of orders come back
“The container is very small”
A buyer, on “Size-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common 4th of July Float Decorations questions

Answered from the same tracked data.