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Solara Sunscreen

Pass

Solara Sunscreen scores 71 out of 100, a Pass. Shoppers spend an estimated $2.8M a year here, search demand grew +173.0% this quarter, and an estimated 0.8% of orders come back.

Filters Trending
Flapen Score
71
71 / 100
Top 1% of 2,472 Baby Products niches · +27 vs the category median of 44
Market size
$2.8M/yr810K searches / yr
90-day growth
+173.0%search demand this quarter
Competition
52%top-5 click share · 4 brands · 587 sellers

Flapen Score

Solara Sunscreen against its category

The dotted line is the Baby Products average. Past it, Solara Sunscreen is stronger. Inside it, weaker.

71Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Solara Sunscreen market on Amazon at a glance

Shoppers on Amazon United States searched for Solara Sunscreen 810K times last year and spent an estimated $2.8M. All 4 brands take every click. Demand peaks in May–Jun–Jul. Flapen scores it 71 out of 100, a Pass.

01 · Demand

An estimated 17.9% of those searches ended in a purchase.

Shoppers searched for this 810K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 17.9% of those searches ended in a purchase. Searches in the last 90 days moved +173.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.8M a year.

Searches, last 12 months
810K
Growth, 90 days vs prior 90
+173.0%
Conversion, latest week
17.9%
Market size, estimated
$2.8Ma year
Peak month
June12.3× the quietest month
Top search term
babo botanicals sunscreen300K searches a year

02 · Price

A sale here is worth $19.46.

Listings sell for $19.46 on average, from $9.70 to $42.08. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 4,000 to 5,000 of them. At $19.46 that is $78K to $97K a year per listing.

Average price
$19.46inside the $15 to $100 sweet spot
Price range
$9.70–$42.08
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
125K–150K
Units per listing a year
4,000–5,000
Revenue per listing a year
$78K–$97K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #158 within Baby Care. It carries 3,927 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
0.2%
Average rank
#158in Baby Care
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
3,927per listing
Listings tracked
29

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
56 months

Products

Top Solara Sunscreen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

Brands

4 flat

Sellers

587

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

52%

Top 20: 92%

Open market

0%

  • Brand 165%
  • Brand 227%
  • Brand 38%
  • Brand 41%

Demand

Solara Sunscreen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 12.3×

Search terms

Top Solara Sunscreen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • babo botanicals sunscreen300K/yr
  • think kids sunscreen99K/yr
  • babo sunscreen91K/yr
  • babo botanicals108K/yr
  • babo61K/yr
  • badger sunscreen kids45K/yr
  • badger kids sunscreen18K/yr
  • thinkkids sunscreen12K/yr
  • think kids12K/yr
  • think kids sunscreen 5011K/yr

Reviews and returns

What reviews say buyers love and hate about Solara Sunscreen

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Quality-Overall”
10%of negative reviews mention “Allergies”
0.8%of orders come back
“Allergic reaction”
A buyer, on “Allergies”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Solara Sunscreen questions

Answered from the same tracked data.