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Yellow Tissue Paper

Fail

Prices span $4.79–$8.83, mostly outside the sweet spot, so Yellow Tissue Paper is a Fail.

Flapen Score
46
46 / 100
Ranks 2,312 of 4,656 Arts, Crafts & Sewing niches · on the category median
Market size
$109K/yr106K searches / yr
90-day growth
+44.4%search demand this quarter
Competition
67%top-5 click share · 11 brands · 21 sellers

Flapen Score

Yellow Tissue Paper against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Yellow Tissue Paper is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Yellow Tissue Paper market on Amazon at a glance

Shoppers on Amazon United States searched for Yellow Tissue Paper 106K times last year and spent an estimated $109K. The top 5 brands take 72% of clicks. Demand peaks in Apr–May–Oct. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 16.1% of those searches ended in a purchase.

Shoppers searched for this 106K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 16.1% of those searches ended in a purchase. Searches in the last 90 days moved +44.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $109K a year.

Searches, last 12 months
106K
Growth, 90 days vs prior 90
+44.4%
Conversion, latest week
16.1%
Market size, estimated
$109Ka year
Peak month
May2.9× the quietest month
Top search term
yellow tissue paper84K searches a year

02 · Price

A sale here is worth $6.41.

Listings sell for $6.41 on average, from $4.79 to $8.83. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At $6.41 that is $5K to $6K a year per listing.

Average price
$6.41under the $15 to $100 sweet spot
Price range
$4.79–$8.83
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
750–1,000
Revenue per listing a year
$5K–$6K
Returns
1.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #34 within Paper & Paper Crafts. It carries 1,660 reviews at 4.75 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
100%
Out of stock, average day
4.5%
Average rank
#34in Paper & Paper Crafts
Average rating
4.75 starsAmazon United States average 4.42 stars
Average reviews
1,660per listing
Listings tracked
15

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
45 months

Products

Top Yellow Tissue Paper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

21

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

21%

  • Brand 129%
  • Brand 214%
  • Brand 312%
  • Brand 49%
  • Brand 57%
  • Brand 66%

Demand

Yellow Tissue Paper search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Oct · busiest ÷ quietest = 2.9×

Search terms

Top Yellow Tissue Paper search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • yellow tissue paper84K/yr
  • yellow tissue paper for gift bags12K/yr
  • tissue paper yellow6K/yr
  • yellow tissue paper bulk4K/yr

Reviews and returns

What reviews say buyers love and hate about Yellow Tissue Paper

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Quality-Overall”
100%of negative reviews mention “Thickness”
1.7%of orders come back
“plus the package was thin”
A buyer, on “Thickness”100% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

FAQ

Common Yellow Tissue Paper questions

Answered from the same tracked data.