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Yarn Ball

Fail

The top 5 brands take 100% of clicks, so Yarn Ball is a Fail.

Flapen Score
40
40 / 100
Ranks 3,499 of 4,656 Arts, Crafts & Sewing niches · −6 vs the category median of 46
Market size
$114K/yr459K searches / yr
90-day growth
-26.3%search demand this quarter
Competition
31%top-5 click share · 4 brands · 72 sellers

Flapen Score

Yarn Ball against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Yarn Ball is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Yarn Ball market on Amazon at a glance

Shoppers on Amazon United States searched for Yarn Ball 459K times last year and spent an estimated $114K. All 4 brands take every click. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 459K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -26.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $114K a year.

Searches, last 12 months
459K
Growth, 90 days vs prior 90
-26.3%
Conversion, latest week
1.5%
Market size, estimated
$114Ka year
Peak month
November3.6× the quietest month
Top search term
mandala yarn123K searches a year

02 · Price

A sale here is worth $16.21.

Listings sell for $16.21 on average, from $5.31 to $55.03. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $16.21 that is $2K to $4K a year per listing.

Average price
$16.21inside the $15 to $100 sweet spot
Price range
$5.31–$55.03
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

44% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #262 within Knitting & Crochet. It carries 8,039 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings
44%
Prime listings
90%
Out of stock, average day
0.0%
Average rank
#262in Knitting & Crochet
Average rating
4.71 starsAmazon United States average 4.42 stars
Average reviews
8,039per listing
Listings tracked
62

04 · Newcomers

4 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
4Amazon's first-year sales bar
Average brand age
43 months

Products

Top Yarn Ball products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 31% of clicks. An open shelf where new products get seen.

Brands

4 flat

Sellers

72

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

31%

Top 20: 65%

Open market

0%

  • Brand 161%
  • Brand 234%
  • Brand 33%
  • Brand 41%
  • Open — no brand owns it (0%)

Demand

Yarn Ball search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Black Friday '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 3.6×

Search terms

Top Yarn Ball search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mandala yarn123K/yr
  • lion brand mandala yarn54K/yr
  • red heart ombre yarn46K/yr
  • mandala ombre yarn40K/yr
  • red heart super saver ombre yarn17K/yr
  • pink ombre yarn17K/yr
  • green ombre yarn18K/yr
  • blue ombre yarn14K/yr
  • purple ombre yarn16K/yr
  • mandala gradient yarn14K/yr

Reviews and returns

What reviews say buyers love and hate about Yarn Ball

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Color”
18%of negative reviews mention “Color”
1.3%of orders come back
“very different in color”
A buyer, on “Color”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Yarn Ball questions

Answered from the same tracked data.