X Acto Knife
FailThe top 5 brands take 100% of clicks, so X Acto Knife is a Fail.
- Flapen Score
- 32 / 100Ranks 4,365 of 4,656 Arts, Crafts & Sewing niches · −14 vs the category median of 4632
- Market size
- $27K/yr76K searches / yr
- 90-day growth
- +16.6%search demand this quarter
- Competition
- 83%top-5 click share · 5 brands · 46 sellers
Flapen Score
X Acto Knife against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, X Acto Knife is stronger. Inside it, weaker.
Market
The X Acto Knife market on Amazon at a glance
Shoppers on Amazon United States searched for X Acto Knife 76K times last year and spent an estimated $27K. All 5 brands take every click. Flapen scores it 32 out of 100, a Fail.
01 · Demand
An estimated 3.4% of those searches ended in a purchase.
Shoppers searched for this 76K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved +16.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.
- Searches, last 12 months
- 76K
- Growth, 90 days vs prior 90
- +16.6%
- Conversion, latest week
- 3.4%
- Market size, estimated
- $27Ka year
- Peak month
- September1.4× the quietest month
- Top search term
- x acto knife52K searches a year
02 · Price
A sale here is worth $10.70.
Listings sell for $10.70 on average, from $4.41 to $30.62. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $10.70 that is $5K to $8K a year per listing.
- Average price
- $10.70under the $15 to $100 sweet spot
- Price range
- $4.41–$30.62
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $5K–$8K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #9 within Cutting Tools. It carries 8,976 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #9in Cutting Tools
- Average rating
- 4.60 starsAmazon United States average 4.42 stars
- Average reviews
- 8,976per listing
- Listings tracked
- 9
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 77 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 77 months
Products
Top X Acto Knife products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
46
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
83%
Top 20: 100%
Open market
0%
- Brand 164%
- Brand 215%
- Brand 38%
- Brand 47%
- Brand 56%
- Open — no brand owns it (0%)
Demand
X Acto Knife search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top X Acto Knife search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- x acto knife52K/yr
- x-acto13K/yr
- x acto7K/yr
- xacto knife handle3K/yr
Reviews and returns
What reviews say buyers love and hate about X Acto Knife
We read the reviews and the return reasons for every product selling here.
“Annoying grip”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common X Acto Knife questions
Answered from the same tracked data.