Is wooden pumpkins profitable to sell on Amazon United States?

The niche generates $19K/yr across 33 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +80.4%. Flapen's verdict: Worth a look (51/100).

How competitive is the wooden pumpkins niche?

21 brands and 26 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 65% of demand.

What do buyers complain about in wooden pumpkins?

Top complaints mined from reviews: Assembly/Installation. The return rate is 3.1%.

When does demand for wooden pumpkins peak?

Demand peaks in Aug–Sep–Oct; the busiest month runs 89.9× the quietest.

What does it cost to enter the wooden pumpkins niche?

Listings span $5.21–$22.11; the average listing price is $11.55 (sweet spot $15–$100). The average incumbent carries 122 reviews — the moat a new listing must climb.

wooden pumpkins

Worth a look

Shows a thin review moat (122 avg reviews), but a small market ($19K/yr) keeps it on the watch list.

Review moat

Great122.06

avg incumbent reviews — the moat a new listing must climb

Growth

Great+80.4%

90-day search growth — must beat 0% to launch

Competition

Great34%

top-5 click share — an open shelf

Brand share

Good65%

top-5 brand share — brands hold most of the demand

Returns

Okay3.1%

return rate — above 5% kills the launch gate

Avg price

Okay$11.55

avg listing price — sweet spot $15–$100

Price range

Okay$5.21–$22.11

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Market size

Bad$19K

$19K/yr · 171K searches

According to Flapen's Amazon United States niche tracking, wooden pumpkins is a $19K/yr Amazon United States market (171K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Worth a look — 51/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

wooden pumpkins market data

Units sold / yr: 4K–5K; avg 0–100/product
Revenue / yr: $46K–$58K; units × avg price
Conversion rate: 0.9%
Avg BSR: #8,485
Page quality: 0%
Prime: 94%
Sponsored: 52%
Out of stock: 16.4%
Avg brand age: 32 months
Avg seller age: 195 days

Competition & brand share

Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.

Brands

21 flat

Sellers

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

34%

Top 20: 81%

Open market

32%

Sophena22%
MixTeach21%
COCHIE10%
AWIZOM8%
Woodpeckers4%
pojah4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +80.4% search growth over the last 90 days.

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 89.9×

Open Trend

Top wooden pumpkins search terms

wooden pumpkins for crafts21K/yr +53.2%0.5% conv.
wooden pumpkins29K/yr +127.9%0.3% conv.
wood pumpkins15K/yr +97.9%1.1% conv.
wooden pumpkin13K/yr +140.3%0.3% conv.
wooden pumpkin cutouts7K/yr +146.8%2.0% conv.
wood pumpkins for crafts10K/yr +140.0%1.7% conv.
wooden pumpkin decor27K/yr +7.2%0.7% conv.
wood pumpkin10K/yr +92.1%0.4% conv.
pumpkin wood cutouts7K/yr +20.5%0.5% conv.
wooden pumpkins to paint8K/yr +49.6%1.1% conv.

All search terms

Top wooden pumpkins products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

24 Pieces Large Wooden Pumpkin Cutouts 11 Inches Unfinished Wood Craft Cutout Blank Pumpkin Shape Cutout for Halloween Fall Thanksgiving Party DIY Craft Decoration Supplies

MixTeach$20.164.8★242 rev

24 Pcs Fall Wooden Pumpkin Cutouts - Unfinished Thick Wood Pumpkin Shaped Table Signs with Ropes for DIY Craft Autumn Harvest Thanksgiving Halloween Home Tiered Tray Kitchen Decor

AWIZOM$17.823.8★18 rev

12 Pieces Large Wooden Pumpkin Cutouts 11 Inches Unfinished Wood Craft Cutout Blank Pumpkin Shape Cutout for Halloween Fall Thanksgiving Party DIY Craft Decoration Supplies

MixTeach$13.174.8★242 rev

24 Pieces Wooden Pumpkin Cutouts 4.3x4 Inches Unfinished Wooden Pumpkin Cutout Shapes for Fall Halloween Thanksgiving Decor

MixTeach$6.844.6★139 rev

Wooden Pumpkins Ornaments to Paint Halloween Thanksgiving Decoration Cutouts Unfinished 24PCS 3.5 x 3 inches DIY Blank Unfinished Pumpkin Wood Discs Ornament for Home Harvest Crafts Hanging Autumn De

Sophena$9.704.8★497 rev

Newest

by launch date

Wooden Pumpkin Ornament 10pcs Halloween Blank Wooden Pumpkin 3.5X2.8in Used for Painting and Decoration DIY Technology Hanging skrnrhrery

skrnrhrery$7.9615 rev

8mo ago

12 Pcs Unfinished Wooden Pumpkin Cutouts for Crafts - Fall Halloween Thanksgiving Decor Thick Pine Wood Blocks for Painting Tiered Tray & Table Signs DIY Autumn Harvest Home Decoration

Nawwoo$11.9327 rev

9mo ago

6 Pcs Wooden Blank Cutouts Unfinished Thick Shaped Table Wooden Signs Wood Blocks to Paint for DIY Crafts Holiday Home Tiered Tray Party Decorations Gift Making (Halloween Pumpkin)

itechpanda$9.978 rev

10mo ago

Yalikop 4 Pcs Thanksgiving Wooden Pumpkin Decor 3D Pumpkin Tabletop Signs Farmhouse Thanksgiving Fall Standing Table Centerpieces Rustic Tiered Tray Decor for Home Kitchen Party(Orange and White)

Yalikop$11.8812 rev

1y ago

36PCS Wooden Pumpkins Ornaments to Paint Halloween Thanksgiving Decoration Cutouts Unfinished 3.5 inches DIY Blank Unfinished Pumpkin Ornament for Home Harvest Crafts Hanging Autumn Decor6Style

Sophena$9.62287 rev

1y ago

What buyers say about wooden pumpkins

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall29%

“Good quality and size”

Fun/Entertainment Experience15%

“These are really fun”

Value For Money15%

“Great value for the money”

Durability7%

“Other than that, theyre a great and durable product”

Adhesion/Stickiness5%

“Things glue to it easily”

Paint Quality5%

“Easy to paint with acrylic paint”

Design-Overall5%

“Great for projects”

Soft Feel5%

“Smooth surfac, smooth edges”

Wood Quality4%

“This is a great set of craft wood cutouts”

Strength4%

“They are sturdy”

What buyers complain about

Assembly/Installation50%

“Kids may need help with assembly”

Top return reasons

Advertised Vs Actual Product63%

Size-Overall13%

Wood Quality13%

Assembly/Installation13%

Common questions

Is wooden pumpkins profitable to sell on Amazon United States?: The niche generates $19K/yr across 33 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +80.4%. Flapen's verdict: Worth a look (51/100).
How competitive is the wooden pumpkins niche?: 21 brands and 26 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 65% of demand.
What do buyers complain about in wooden pumpkins?: Top complaints mined from reviews: Assembly/Installation. The return rate is 3.1%.
When does demand for wooden pumpkins peak?: Demand peaks in Aug–Sep–Oct; the busiest month runs 89.9× the quietest.
What does it cost to enter the wooden pumpkins niche?: Listings span $5.21–$22.11; the average listing price is $11.55 (sweet spot $15–$100). The average incumbent carries 122 reviews — the moat a new listing must climb.