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Wooden Ornaments for Crafts

Maybe

The top 5 brands take only 47% of clicks. But demand is soft, at -20.2% this quarter, so Wooden Ornaments for Crafts is a Maybe.

Flapen Score
50
50 / 100
Top 30% of 4,656 Arts, Crafts & Sewing niches · +4 vs the category median of 46
Market size
$302K/yr1.0M searches / yr
90-day growth
-20.2%search demand this quarter
Competition
34%top-5 click share · 42 brands · 50 sellers

Flapen Score

Wooden Ornaments for Crafts against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Wooden Ornaments for Crafts is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wooden Ornaments for Crafts market on Amazon at a glance

Shoppers on Amazon United States searched for Wooden Ornaments for Crafts 1.0M times last year and spent an estimated $302K. The top 5 brands take 47% of clicks. Demand peaks in Nov–Dec. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 2.2% of those searches ended in a purchase.

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -20.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $302K a year.

Searches, last 12 months
1.0M
Growth, 90 days vs prior 90
-20.2%
Conversion, latest week
2.2%
Market size, estimated
$302Ka year
Peak month
December47.6× the quietest month
Top search term
wooden ornaments92K searches a year

02 · Price

A sale here is worth $13.29.

Listings sell for $13.29 on average, from $4.65 to $37.50. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 250 to 500 of them. At $13.29 that is $3K to $7K a year per listing.

Average price
$13.29under the $15 to $100 sweet spot
Price range
$4.65–$37.50
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
250–500
Revenue per listing a year
$3K–$7K
Returns
3.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

72% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.8% of listings are out of stock. The average listing ranks #1,363 within Woodcrafts. It carries 1,412 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
72%
Prime listings
100%
Out of stock, average day
15.8%
Average rank
#1,363in Woodcrafts
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
1,412per listing
Listings tracked
54

04 · Newcomers

0 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Wooden Ornaments for Crafts products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

Brands

42 falling

Sellers

50

Top-5 brand share

47%

Top 20: 84%

Top-5 click share

34%

Top 20: 73%

Open market

48%

  • Brand 115%
  • Brand 214%
  • Brand 37%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

Wooden Ornaments for Crafts search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KSpike '24Black Friday '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 47.6×

Search terms

Top Wooden Ornaments for Crafts search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wooden ornaments92K/yr
  • wooden christmas ornaments157K/yr
  • wooden ornaments for crafts117K/yr
  • wood ornaments for crafts82K/yr
  • ornaments for crafts72K/yr
  • diy christmas ornaments114K/yr
  • wood ornaments55K/yr
  • diy ornaments104K/yr
  • wooden ornaments to paint33K/yr
  • wooden christmas ornaments to paint26K/yr

Reviews and returns

What reviews say buyers love and hate about Wooden Ornaments for Crafts

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
23%of negative reviews mention “Size-Overall”
3.4%of orders come back
“they were too large”
A buyer, on “Size-Overall”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Wooden Ornaments for Crafts questions

Answered from the same tracked data.