Wood Burning Stencils
MaybeThe top 5 brands take only 45% of clicks. But demand is soft, at -27.9% this quarter, so Wood Burning Stencils is a Maybe.
- Flapen Score
- 53 / 100Top 19% of 4,656 Arts, Crafts & Sewing niches · +7 vs the category median of 4653
- Market size
- $100K/yr281K searches / yr
- 90-day growth
- -27.9%search demand this quarter
- Competition
- 39%top-5 click share · 31 brands · 35 sellers
Flapen Score
Wood Burning Stencils against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Wood Burning Stencils is stronger. Inside it, weaker.
Market
The Wood Burning Stencils market on Amazon at a glance
Shoppers on Amazon United States searched for Wood Burning Stencils 281K times last year and spent an estimated $100K. The top 5 brands take 45% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 2.4% of those searches ended in a purchase.
Shoppers searched for this 281K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -27.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $100K a year.
- Searches, last 12 months
- 281K
- Growth, 90 days vs prior 90
- -27.9%
- Conversion, latest week
- 2.4%
- Market size, estimated
- $100Ka year
- Peak month
- December2.9× the quietest month
- Top search term
- wood burning stencils154K searches a year
02 · Price
A sale here is worth $15.15.
Listings sell for $15.15 on average, from $7.23 to $47.62. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $15.15 that is $2K to $4K a year per listing.
- Average price
- $15.15inside the $15 to $100 sweet spot
- Price range
- $7.23–$47.62
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$4K
- Returns
- 1.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #443 within Drawing. It carries 900 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 3.0%
- Average rank
- #443in Drawing
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 900per listing
- Listings tracked
- 43
04 · Newcomers
1 of last year's 10 launches cleared the first-year sales bar.
10 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 10
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Wood Burning Stencils products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 39% of clicks. An open shelf where new products get seen.
Brands
31 falling
Sellers
35
Top-5 brand share
45%
Top 20: 87%
Top-5 click share
39%
Top 20: 79%
Open market
48%
- Brand 112%
- Brand 211%
- Brand 39%
- Brand 47%
- Brand 57%
- Brand 67%
Demand
Wood Burning Stencils search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.9×
Search terms
Top Wood Burning Stencils search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- wood burning stencils154K/yr
- stencils for wood burning40K/yr
- wood burning stencils reusable12K/yr
- hat stencils for burning hats5K/yr
- woodburning stencils reusable5K/yr
- hat burning stencils10K/yr
- scorch paint stencils for wood burning7K/yr
- pyrography stencils8K/yr
- wood burning stencil10K/yr
- wood burning templates6K/yr
Reviews and returns
What reviews say buyers love and hate about Wood Burning Stencils
We read the reviews and the return reasons for every product selling here.
“This item did not work as expected”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Wood Burning Stencils questions
Answered from the same tracked data.









