Skip to content

Wood Appliques

Fail

Buyers convert on only 1.0% of searches, so Wood Appliques is a Fail.

Flapen Score
45
45 / 100
Ranks 2,538 of 4,656 Arts, Crafts & Sewing niches · −1 vs the category median of 46
Market size
$57K/yr432K searches / yr
90-day growth
-11.0%search demand this quarter
Competition
27%top-5 click share · 49 brands · 56 sellers

Flapen Score

Wood Appliques against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Wood Appliques is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wood Appliques market on Amazon at a glance

Shoppers on Amazon United States searched for Wood Appliques 432K times last year and spent an estimated $57K. The top 5 brands take 60% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 432K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -11.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $57K a year.

Searches, last 12 months
432K
Growth, 90 days vs prior 90
-11.0%
Conversion, latest week
1.0%
Market size, estimated
$57Ka year
Peak month
January1.5× the quietest month
Top search term
wood appliques119K searches a year

02 · Price

A sale here is worth $12.75.

Listings sell for $12.75 on average, from $5.11 to $34.20. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $12.75 that is $0 to $1K a year per listing.

Average price
$12.75under the $15 to $100 sweet spot
Price range
$5.11–$34.20
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
4.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #4,017 within Woodcrafts. It carries 233 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
93%
Out of stock, average day
2.1%
Average rank
#4,017in Woodcrafts
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
233per listing
Listings tracked
85

04 · Newcomers

2 of last year's 31 launches cleared the first-year sales bar.

31 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
31
Successful launches
2Amazon's first-year sales bar
Average brand age
36 months

Products

Top Wood Appliques products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

Brands

49 rising

Sellers

56

Top-5 brand share

60%

Top 20: 86%

Top-5 click share

27%

Top 20: 58%

Open market

37%

  • Brand 123%
  • Brand 220%
  • Brand 39%
  • Brand 45%
  • Brand 53%
  • Brand 63%

Demand

Wood Appliques search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Wood Appliques search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wood appliques119K/yr
  • wood appliques for furniture50K/yr
  • wooden appliques33K/yr
  • decorative wood appliques36K/yr
  • woodubend21K/yr
  • wood appliques and onlays21K/yr
  • wood decorative pieces7K/yr
  • wood applique19K/yr
  • furniture appliques14K/yr
  • wood embellishments for furniture11K/yr

Reviews and returns

What reviews say buyers love and hate about Wood Appliques

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Quality-Overall”
19%of negative reviews mention “Size-Overall”
4.3%of orders come back
“I have to say these are a little larger than I realized”
A buyer, on “Size-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Wood Appliques questions

Answered from the same tracked data.