Witch Party Favors

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved -60.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.

Searches, last 12 months

87K

Growth, 90 days vs prior 90

-60.5%

Conversion, latest week

5.7%

Market size, estimated

$72Ka year

Top search term

wicked crafts23K searches a year

Listings sell for $14.59 on average, from $7.27 to $34.55. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $14.59 that is $1K to $4K a year per listing.

Average price

$14.59under the $15 to $100 sweet spot

Price range

$7.27–$34.55

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$1K–$4K

Returns

2.4%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.8% of listings are out of stock. The average listing ranks #1,015 within Knitting & Crochet. It carries 79 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

13.8%

Average rank

#1,015in Knitting & Crochet

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

79per listing

Listings tracked

30

12 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 18 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

12

Successful launches

2Amazon's first-year sales bar

Average brand age

18 months