white tulle
Skip itStrong incumbent ratings (4.6★) — this niche doesn't clear our bar today.
Conversion
Great8.9%search→purchase rate — share of searches ending in a sale
Review moat
Good1,058.5avg incumbent reviews — the moat a new listing must climb
Brand share
Good71%top-5 brand share — brands hold most of the demand
Growth
Good+20.5%90-day search growth — must beat 0% to launch
Price range
Good$5.31–$24.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$11.00avg listing price — sweet spot $15–$100
Returns
Okay4.2%return rate — above 5% kills the launch gate
Market size
Okay$153K$153K/yr · 156K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, white tulle is a $153K/yr Amazon United States market (156K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Oct. Verdict: Skip it — 47/100.
Data updated Jul 17, 2026 · scored weekly · How we score niches
white tulle market data
- Units sold / yr
- 15K–20K
- avg 1,000–1,250/product
- Revenue / yr
- $165K–$220K
- units × avg price
- Conversion rate
- 8.9%
- Avg BSR
- #790
- Page quality
- 0%
- Prime
- 95%
- Sponsored
- 86%
- Out of stock
- 0.0%
- Avg brand age
- 37 months
- Avg seller age
- 188 days
Competition & brand share
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.Brands
17 rising
Sellers
22
Top-5 brand share
71%
Top 20: 100%
Top-5 click share
59%
Top 20: 97%
Open market
25%
- Aegero24%
- Ableme Deco19%
- SAYUAN11%
- Miegecha11%
- Grainear6%
- IONTACH4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +20.5% search growth over the last 90 days.Peak months: Oct · busiest ÷ quietest = 2.1×
Top white tulle search terms
- white tulle79K/yr
- white tulle fabric40K/yr
- white tulle ribbon17K/yr
- tulle white5K/yr
- white tulle roll4K/yr
- white tool4K/yr
- wedding tulle3K/yr
- white tule4K/yr
Top white tulle products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 22 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
White Tulle Fabric Rolls 6 Inch by 100 Yards (300 feet) Tulle Roll Spool Fabric for DIY Tutu Skirt Baby Shower Birthday Party Wedding Decorations Christmas Craft Supplies (White)
Aegero$7.184.7★969 rev
White Tulle Fabric Rolls 54 Inch by 10 Yards (30 ft) Tulle Ribbon for Wedding Party Decoration Sheer Fabric Spool Bolt Ceiling Decor Tutu Skirt Christmas Gift Wrapping Soft & Drape (White)
Ableme Deco$9.864.7★2,314 rev
Tulle Rolls 6 by 100 Yards (300 feet) Tulle Roll Spool Fabric for DIY Tutu Skirts Wedding Baby Shower Crafts Decorations Party Supplies (White)
Miegecha$8.594.6★1,346 rev
SAYUAN 54 by 20 Yards (60 ft) Tulle Fabric Rolls for Wedding Party Baby Shower Decoration Tutu Tulle Bolt DIY Wraping Crafts - White
SAYUAN$16.714.7★622 rev
White Tulle Fabric Roll 6 Inch X 100 Yards (300ft) Mesh Tulle Ribbon for Gift Wrapping Tutus Wedding Party Decorations DIY Crafts
Grainear$7.124.7★681 rev
Newest
by launch date
SAYUAN White Tulle Fabric Rolls 6 Inch by 100 Yards (300 feet) Tulle Roll for DIY Tutu Skirt Baby Shower Birthday Party Wedding Decorations Crafts
SAYUAN$8.9717 rev
Socomi Pearl Table Runner Tulle Ivory White Summer Cheesecloth 10FT Gauze Cheese Cloth Sheer Chiffon Dining Wedding Birthday Party Baby Shower Bridal Anniversary Holiday Centerpiece Table Decor
Socomi$8.70169 rev
SiinvdaBZX White Tulle Fabric Roll 54 Inch x 3 Yards Soft Drape Tulle Netting Fabric for DIY Craft Tutu Skirt Bridal Veil Wedding Party Table Skirt Ceiling Decor
SiinvdaBZX$6.89132 rev
VACVELT Sheer Organza Fabric by The Yard 60 Inch Wide White Organza Fabric Bolt Bridal Sheer Tulle Fabric Silk Organza Fabric Roll for Wedding Party Decorations Backdrop Curtain (1 Yard)
VACVELT$5.39348 rev
White Tulle Fabric Roll 6 Inch X 100 Yards (300ft) Mesh Tulle Ribbon for Gift Wrapping Tutus Wedding Party Decorations DIY Crafts
Grainear$7.12681 rev
Trending
90-day click momentum
Valentina Textile Inc. Petticoat Hard Net Fabric Stiff Tulle Mesh Can-Can Net Wrap-Around Mesh(5 Yard White)
V VALENTINA TEXTILE INC.$24.763.5★
Socomi Pearl Table Runner Tulle Ivory White Summer Cheesecloth 10FT Gauze Cheese Cloth Sheer Chiffon Dining Wedding Birthday Party Baby Shower Bridal Anniversary Holiday Centerpiece Table Decor
Socomi$8.704.7★
Creative Ideas Tulle Fabric Roll 6 by 25 yd (75) 29 Colors Available White
Creative Ideas$6.294.6★
SAYUAN White Tulle Fabric Rolls 6 Inch by 100 Yards (300 feet) Tulle Roll for DIY Tutu Skirt Baby Shower Birthday Party Wedding Decorations Crafts
SAYUAN$8.974.6★
Homiest Glitter Tulle Fabric Rolls with Star Moon Sequin 1 Yard x 54 Wide Rolls White Tulle for Tutu Skirt Bridal Veil & Decorations
Homiest$5.314.5★
What buyers say about white tulle
What buyers praise and complain about, mined from review topics.What buyers love
“Great quality for centerpieces for an event”
“Product as advertised”
“not expensive”
“Easy to use”
“Perfect size”
“its fabric, and its decent for the proce”
“The color is as expected”
“Perfect for crafts”
“Used this for christmas gifts so cute”
“Super deal for quite an amount of fabric”
What buyers complain about
“cheaper quality so expect to use a lot”
“Thin”
“Arrived Used”
“Stains”
“Too gaudy, excessively large glitter shapes”
“Silver pins are very large”
“Smells bad”
“The color was off”
“Wrong description”
“could scratch if dragged”
Top return reasons
Common questions
- Is white tulle profitable to sell on Amazon United States?
- The niche generates $153K/yr across 22 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +20.5%. Flapen's verdict: Skip it (47/100).
- How competitive is the white tulle niche?
- 17 brands and 22 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 71% of demand.
- What do buyers complain about in white tulle?
- Top complaints mined from reviews: Quality-Overall, Thickness, Product Condition. The return rate is 4.2%.
- When does demand for white tulle peak?
- Demand peaks in Oct; the busiest month runs 2.1× the quietest.
- What does it cost to enter the white tulle niche?
- Listings span $5.31–$24.76; the average listing price is $11.00 (sweet spot $15–$100). The average incumbent carries 1,059 reviews — the moat a new listing must climb.