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White Thread

Maybe

Buyers convert on 17.7% of searches. But prices span $3.85–$14.77, mostly outside the sweet spot, so White Thread is a Maybe.

Flapen Score
50
50 / 100
Top 30% of 4,656 Arts, Crafts & Sewing niches · +4 vs the category median of 46
Market size
$339K/yr256K searches / yr
90-day growth
+10.6%search demand this quarter
Competition
65%top-5 click share · 13 brands · 72 sellers

Flapen Score

White Thread against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, White Thread is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The White Thread market on Amazon at a glance

Shoppers on Amazon United States searched for White Thread 256K times last year and spent an estimated $339K. The top 5 brands take 76% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 17.7% of those searches ended in a purchase.

Shoppers searched for this 256K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 17.7% of those searches ended in a purchase. Searches in the last 90 days moved +10.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $339K a year.

Searches, last 12 months
256K
Growth, 90 days vs prior 90
+10.6%
Conversion, latest week
17.7%
Market size, estimated
$339Ka year
Peak month
June1.4× the quietest month
Top search term
white thread85K searches a year

02 · Price

A sale here is worth $7.47.

Listings sell for $7.47 on average, from $3.85 to $14.77. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,000 to 2,500 of them. At $7.47 that is $15K to $19K a year per listing.

Average price
$7.47under the $15 to $100 sweet spot
Price range
$3.85–$14.77
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
2,000–2,500
Revenue per listing a year
$15K–$19K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #85 within Thread & Floss. It carries 2,410 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
100%
Out of stock, average day
0.8%
Average rank
#85in Thread & Floss
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
2,410per listing
Listings tracked
17

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
57 months

Products

Top White Thread products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 flat

Sellers

72

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

19%

  • Brand 124%
  • Brand 221%
  • Brand 315%
  • Brand 411%
  • Brand 55%
  • Brand 65%

Demand

White Thread search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top White Thread search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • white thread85K/yr
  • white thread for sewing64K/yr
  • white sewing thread36K/yr
  • white thread for sewing machine26K/yr
  • white sewing machine thread10K/yr
  • white thread for hand sewing7K/yr
  • sewing thread white7K/yr
  • hilo blanco para coser4K/yr
  • white sewing thread all purpose5K/yr
  • white polyester thread4K/yr

Reviews and returns

What reviews say buyers love and hate about White Thread

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
23%of negative reviews mention “Quality-Overall”
0.8%of orders come back
“Not good quality”
A buyer, on “Quality-Overall”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common White Thread questions

Answered from the same tracked data.