White Puff Vinyl
FailShoppers spend an estimated $31K a year here, so White Puff Vinyl is a Fail.
- Flapen Score
- 43 / 100Ranks 2,976 of 4,656 Arts, Crafts & Sewing niches · −3 vs the category median of 4643
- Market size
- $31K/yr14K searches / yr
- 90-day growth
- -26.6%search demand this quarter
- Competition
- 71%top-5 click share · 13 brands · 22 sellers
Flapen Score
White Puff Vinyl against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, White Puff Vinyl is stronger. Inside it, weaker.
Market
The White Puff Vinyl market on Amazon at a glance
Shoppers on Amazon United States searched for White Puff Vinyl 14K times last year and spent an estimated $31K. The top 5 brands take 74% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 17.6% of those searches ended in a purchase.
Shoppers searched for this 14K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 17.6% of those searches ended in a purchase. Searches in the last 90 days moved -26.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $31K a year.
- Searches, last 12 months
- 14K
- Growth, 90 days vs prior 90
- -26.6%
- Conversion, latest week
- 17.6%
- Market size, estimated
- $31Ka year
- Peak month
- December2.3× the quietest month
- Top search term
- white puff vinyl heat transfer6K searches a year
02 · Price
A sale here is worth $12.15.
Listings sell for $12.15 on average, from $7.75 to $28.37. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $12.15 that is $1K to $3K a year per listing.
- Average price
- $12.15under the $15 to $100 sweet spot
- Price range
- $7.75–$28.37
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$3K
- Returns
- 2.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #188 within Sewing Notions & Supplies. It carries 5,539 reviews at 4.26 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 5.3%
- Average rank
- #188in Sewing Notions & Supplies
- Average rating
- 4.26 starsAmazon United States average 4.42 stars
- Average reviews
- 5,539per listing
- Listings tracked
- 15
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top White Puff Vinyl products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.
Brands
13 falling
Sellers
22
Top-5 brand share
74%
Top 20: 100%
Top-5 click share
71%
Top 20: 100%
Open market
21%
- Brand 132%
- Brand 218%
- Brand 311%
- Brand 47%
- Brand 56%
- Brand 65%
Demand
White Puff Vinyl search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 2.3×
Search terms
Top White Puff Vinyl search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- white puff vinyl heat transfer6K/yr
- white puff vinyl5K/yr
- white puff htv4K/yr
Reviews and returns
What reviews say buyers love and hate about White Puff Vinyl
We read the reviews and the return reasons for every product selling here.
“Backing has too much adhesive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common White Puff Vinyl questions
Answered from the same tracked data.









