White Oil Pastels

Shoppers searched for this 25K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.7% of those searches ended in a purchase. Searches in the last 90 days moved -24.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.

Searches, last 12 months

25K

Growth, 90 days vs prior 90

-24.6%

Conversion, latest week

9.7%

Market size, estimated

$28Ka year

Top search term

white oil pastels17K searches a year

Listings sell for $11.57 on average, from $6.17 to $29.91. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $11.57 that is $1K to $3K a year per listing.

Average price

$11.57under the $15 to $100 sweet spot

Price range

$6.17–$29.91

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

0.9%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #125 within Drawing. It carries 558 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

95%

Out of stock, average day

4.3%

Average rank

#125in Drawing

Average rating

4.34 starsAmazon United States average 4.42 stars

Average reviews

558per listing

Listings tracked

20

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

63 months