White Gouache
MaybeAn estimated 0.8% of orders come back. But the top 5 brands take 96% of clicks, so White Gouache is a Maybe.
- Flapen Score
- 50 / 100Top 30% of 4,656 Arts, Crafts & Sewing niches · +4 vs the category median of 4650
- Market size
- $654K/yr180K searches / yr
- 90-day growth
- +1.0%search demand this quarter
- Competition
- 57%top-5 click share · 9 brands · 42 sellers
Flapen Score
White Gouache against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, White Gouache is stronger. Inside it, weaker.
Market
The White Gouache market on Amazon at a glance
Shoppers on Amazon United States searched for White Gouache 180K times last year and spent an estimated $654K. The top 5 brands take 96% of clicks. Demand peaks in Oct. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 7.6% of those searches ended in a purchase.
Shoppers searched for this 180K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved +1.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $654K a year.
- Searches, last 12 months
- 180K
- Growth, 90 days vs prior 90
- +1.0%
- Conversion, latest week
- 7.6%
- Market size, estimated
- $654Ka year
- Peak month
- October1.8× the quietest month
- Top search term
- holbein gouache81K searches a year
02 · Price
A sale here is worth $47.79.
Listings sell for $47.79 on average, from $6.20 to $286.71. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $47.79 that is $12K to $24K a year per listing.
- Average price
- $47.79inside the $15 to $100 sweet spot
- Price range
- $6.20–$286.71
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $12K–$24K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
48% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #1,489 within Painting. It carries 995 reviews at 4.74 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 48%
- Prime listings
- 100%
- Out of stock, average day
- 2.9%
- Average rank
- #1,489in Painting
- Average rating
- 4.74 starsAmazon United States average 4.42 stars
- Average reviews
- 995per listing
- Listings tracked
- 29
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 70 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 70 months
Products
Top White Gouache products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 flat
Sellers
42
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
57%
Top 20: 92%
Open market
3%
- Brand 168%
- Brand 216%
- Brand 37%
- Brand 43%
- Brand 51%
- Brand 61%
- Open — no brand owns it (3 brands, 3%)
Demand
White Gouache search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct · busiest ÷ quietest = 1.8×
Search terms
Top White Gouache search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- holbein gouache81K/yr
- white gouache26K/yr
- white gouache paint19K/yr
- holbein gouache set11K/yr
- white gouache paint watercolor7K/yr
- white gouache paint tube9K/yr
- holbein artists gouache5K/yr
- gouache paint white7K/yr
- gouache white5K/yr
- gouache holbein4K/yr
Reviews and returns
What reviews say buyers love and hate about White Gouache
We read the reviews and the return reasons for every product selling here.
“Poor performance as a professional name brand”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common White Gouache questions
Answered from the same tracked data.