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White Glue Sticks

Fail

The top 5 brands take 100% of clicks, so White Glue Sticks is a Fail.

Flapen Score
40
40 / 100
Ranks 3,499 of 4,656 Arts, Crafts & Sewing niches · −6 vs the category median of 46
Market size
$250K/yr526K searches / yr
90-day growth
+73.2%search demand this quarter
Competition
97%top-5 click share · 2 brands · 72 sellers

Flapen Score

White Glue Sticks against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, White Glue Sticks is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The White Glue Sticks market on Amazon at a glance

Shoppers on Amazon United States searched for White Glue Sticks 526K times last year and spent an estimated $250K. All 2 brands take every click. Demand peaks in Jul–Aug. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 526K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved +73.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $250K a year.

Searches, last 12 months
526K
Growth, 90 days vs prior 90
+73.2%
Conversion, latest week
4.0%
Market size, estimated
$250Ka year
Peak month
August19.7× the quietest month
Top search term
glue sticks bulk410K searches a year

02 · Price

A sale here is worth $11.77.

Listings sell for $11.77 on average, from $4.94 to $17.75. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 15,000 to 20,000 of them. At $11.77 that is $177K to $235K a year per listing.

Average price
$11.77under the $15 to $100 sweet spot
Price range
$4.94–$17.75
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100K–125K
Units per listing a year
15,000–20,000
Revenue per listing a year
$177K–$235K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #21 within Adhesives. It carries 35,948 reviews at 4.78 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#21in Adhesives
Average rating
4.78 starsAmazon United States average 4.42 stars
Average reviews
35,948per listing
Listings tracked
6

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
59 months

Products

Top White Glue Sticks products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 97% of clicks. A locked shelf that new listings rarely crack.

Brands

2 flat

Sellers

72

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

0%

  • Brand 177%
  • Brand 223%
  • Open — no brand owns it (0%)

Demand

White Glue Sticks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

225K175KPrime Day '24Black Friday '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMayAug

Peak months: Jul, Aug · busiest ÷ quietest = 19.7×

Search terms

Top White Glue Sticks search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • glue sticks bulk410K/yr
  • bulk glue sticks45K/yr
  • glue sticks bulk classroom31K/yr
  • bulk glue sticks for classroom13K/yr
  • glue stick bulk11K/yr
  • gluesticks bulk classroom10K/yr
  • glue sticks in bulk4K/yr

Reviews and returns

What reviews say buyers love and hate about White Glue Sticks

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Value For Money”
45%of negative reviews mention “Adhesion/Stickiness”
0.2%of orders come back
“Doesn't stick well”
A buyer, on “Adhesion/Stickiness”45% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common White Glue Sticks questions

Answered from the same tracked data.