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White Fur

Fail

Demand is soft, at -27.3% this quarter, so White Fur is a Fail.

Flapen Score
44
44 / 100
Ranks 2,771 of 4,656 Arts, Crafts & Sewing niches · −2 vs the category median of 46
Market size
$96K/yr254K searches / yr
90-day growth
-27.3%search demand this quarter
Competition
47%top-5 click share · 30 brands · 35 sellers

Flapen Score

White Fur against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, White Fur is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The White Fur market on Amazon at a glance

Shoppers on Amazon United States searched for White Fur 254K times last year and spent an estimated $96K. The top 5 brands take 49% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 2.7% of those searches ended in a purchase.

Shoppers searched for this 254K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -27.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $96K a year.

Searches, last 12 months
254K
Growth, 90 days vs prior 90
-27.3%
Conversion, latest week
2.7%
Market size, estimated
$96Ka year
Peak month
October3.8× the quietest month
Top search term
white fur76K searches a year

02 · Price

A sale here is worth $14.22.

Listings sell for $14.22 on average, from $6.49 to $33.72. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $14.22 that is $1K to $4K a year per listing.

Average price
$14.22under the $15 to $100 sweet spot
Price range
$6.49–$33.72
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$1K–$4K
Returns
7.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 9.0% of listings are out of stock. The average listing ranks #665 within Fabric. It carries 872 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
97%
Out of stock, average day
9.0%
Average rank
#665in Fabric
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
872per listing
Listings tracked
36

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top White Fur products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

Brands

30 rising

Sellers

35

Top-5 brand share

49%

Top 20: 92%

Top-5 click share

47%

Top 20: 84%

Open market

44%

  • Brand 113%
  • Brand 210%
  • Brand 39%
  • Brand 49%
  • Brand 58%
  • Brand 68%

Demand

White Fur search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Prime Day '25Spike '25DecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.8×

Search terms

Top White Fur search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • white fur76K/yr
  • fur trim47K/yr
  • white fur fabric35K/yr
  • faux fur trim23K/yr
  • therian fur9K/yr
  • fursuit fur8K/yr
  • faux fur white8K/yr
  • fur fabric by the yard clearance5K/yr
  • faux fabric4K/yr
  • white faux fur fabric12K/yr

Reviews and returns

What reviews say buyers love and hate about White Fur

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Quality-Overall”
13%of negative reviews mention “Color”
7.6%of orders come back
“It is a different color and looks cheap”
A buyer, on “Color”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common White Fur questions

Answered from the same tracked data.