White Feathers

Shoppers searched for this 253K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved -12.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $164K a year.

Searches, last 12 months

253K

Growth, 90 days vs prior 90

-12.6%

Conversion, latest week

7.0%

Market size, estimated

$164Ka year

Peak month

October5.0× the quietest month

Top search term

white feathers143K searches a year

Listings sell for $9.26 on average, from $4.83 to $31.36. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,000 to 1,250 of them. At $9.26 that is $9K to $12K a year per listing.

Average price

$9.26under the $15 to $100 sweet spot

Price range

$4.83–$31.36

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

1,000–1,250

Revenue per listing a year

$9K–$12K

Returns

5.1%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #34 within Feathers & Boas. It carries 1,220 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#34in Feathers & Boas

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

1,220per listing

Listings tracked

25

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

46 months