white fabric dye
Skip itBrand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Great8.7%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Good$5.39–$31.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+17.3%90-day search growth — must beat 0% to launch
Avg price
Okay$10.93avg listing price — sweet spot $15–$100
Review moat
Okay2,763.56avg incumbent reviews — the moat a new listing must climb
Competition
Bad74%top-5 click share — a locked-up shelf
Market size
Bad$59K$59K/yr · 62K searches
Brand share
Bad95%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, white fabric dye is a $59K/yr Amazon United States market (62K searches/yr). The top 5 brands hold 95% of demand. Verdict: Skip it — 46/100.
Data updated Jul 17, 2026 · scored weekly · How we score niches
white fabric dye market data
- Units sold / yr
- 5K–6K
- avg 250–500/product
- Revenue / yr
- $55K–$66K
- units × avg price
- Conversion rate
- 8.7%
- Avg BSR
- #1,331
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 67%
- Out of stock
- 0.0%
- Avg brand age
- 68 months
- Avg seller age
- 149 days
Competition & brand share
The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.Brands
9 flat
Sellers
135
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
74%
Top 20: 100%
Open market
3%
- Rit55%
- Craft County34%
- Shuttle Art3%
- OxiClean2%
- RED DEVIL CLOTHING2%
- Artme1%
- Open — no brand owns it (3 brands, 3%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +17.3% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.6×
Top white fabric dye search terms
- white fabric dye14K/yr
- white dye for clothes11K/yr
- rit white wash10K/yr
- white dye7K/yr
- rit dye white7K/yr
- white clothing dye4K/yr
- white rit dye3K/yr
- rit white dye4K/yr
- white dye for fabric3K/yr
Top white fabric dye products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
All Purpose Concentrated Rit Dye Powder Single Pack with Plastic Gloves for Clothing Dcor and Crafts Whitewash
Craft County$8.754.1★945 rev
Rit Powder White Wash 1 7/8 Ounces
Rit$5.394.2★648 rev
Rit Dye 8 Oz. Liquid Fabric Dye for Clothing Dcor and Crafts Whitener and Brightener (1 Pack)
Rit$9.354.1★48 rev
Rit Dye Powdered Fabric Dye White Wash 1 7/8-Ounce (Three Pack)
Rit$12.594.2★299 rev
Rit Dye Liquid Fabric Dye for Crafting Clothing and Dcor 8 oz. Bottle Whitener & Brightener (Gloves Included)
Craft County$10.634.3★2,995 rev
Newest
by launch date
GOTIDEAL White Fabric Paint for Clothes Permanent T-Shirts Textile Paint 8.45 oz (250 ml) For Refresh Furniture Upholstery DIY Clothes Jeans Crafts
GOTIDEAL$9.4626 rev
Artme White Fabric Paint 8.45 oz (250 ml) Fabric Paint for Clothes Permanent Non-Toxic Clothing Paint for T-Shirts Shoes Jeans Refresh Furniture Upholstery
Artme$8.8425 rev
Gain-Art White Fabric Marker for Dark Clothes Wash-Resistant No Bleed Quick Dry Professional Dual Tip Pen Permanent Paint for Clothing Canvas Cover Stains DIY Art Crafting Set of 2
Gain-Art$8.86338 rev
Shuttle Art White Fabric Paint 8.45 oz(250 ml) Fabric Paint for Clothes Permanent Non-Toxic Textile Paint for DIY Arts & Crafts T-Shirts Shoes Jeans Ideal for Base Coverage Blending & Detailing
Shuttle Art$9.5494 rev
Shuttle Art White Fabric Paint 4 oz(118 ml) Fabric Paint for Clothes Permanent Non-Toxic Textile Paint for DIY Arts & Crafts T-Shirts Shoes Jeans Ideal for Base Coverage Blending & Detailing
Shuttle Art$7.09155 rev
Trending
90-day click momentum
Any Sin Goes White (2X)
RED DEVIL CLOTHING$31.864.8★
All Purpose Concentrated Rit Dye Powder Multi-Packs for Clothing Dcor and Crafts Color Remover (1 Pack)
Craft County$6.724.2★
GOTIDEAL White Fabric Paint for Clothes Permanent T-Shirts Textile Paint 8.45 oz (250 ml) For Refresh Furniture Upholstery DIY Clothes Jeans Crafts
GOTIDEAL$9.464.1★
Artme White Fabric Paint 8.45 oz (250 ml) Fabric Paint for Clothes Permanent Non-Toxic Clothing Paint for T-Shirts Shoes Jeans Refresh Furniture Upholstery
Artme$8.843.9★
Rit Dye 8 Oz. Liquid Fabric Dye for Clothing Dcor and Crafts Whitener and Brightener (1 Pack)
Rit$9.354.1★
What buyers say about white fabric dye
What buyers praise and complain about, mined from review topics.What buyers love
“Quality is solid for the price”
“Was great at getting the color out”
“Did the job”
“As advertised”
“Ease of use”
“It is affordable”
“brightens the whites so well”
“Less of a mess too”
“leaves clothes fresh smelling”
“Great product to always have for brighter laundry”
What buyers complain about
“still didn't color match”
“Did not work”
“For heavily stained clothes, youll probably still need a stain remover or some pre-treatment”
“This has a very off-putting smell”
“Expensive and doesn't work”
“Completely stripped the color”
“it is harder to use this with this washer”
“Not the best”
“no instructions anywhere till you get the box”
“A big mess”
Top return reasons
Common questions
- Is white fabric dye profitable to sell on Amazon United States?
- The niche generates $59K/yr across 18 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +17.3%. Flapen's verdict: Skip it (46/100).
- How competitive is the white fabric dye niche?
- 9 brands and 135 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 95% of demand.
- What do buyers complain about in white fabric dye?
- Top complaints mined from reviews: Color, Functionality-Overall, Stain Resistance. The return rate is 0.4%.
- When does demand for white fabric dye peak?
- Demand is steady year-round — the busiest month runs 1.6× the quietest.
- What does it cost to enter the white fabric dye niche?
- Listings span $5.39–$31.86; the average listing price is $10.93 (sweet spot $15–$100). The average incumbent carries 2,764 reviews — the moat a new listing must climb.