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White Drawing Paper

Fail

Shoppers spend an estimated $76K a year here, so White Drawing Paper is a Fail.

Flapen Score
44
44 / 100
Ranks 2,771 of 4,656 Arts, Crafts & Sewing niches · −2 vs the category median of 46
Market size
$76K/yr57K searches / yr
90-day growth
+1.2%search demand this quarter
Competition
66%top-5 click share · 11 brands · 104 sellers

Flapen Score

White Drawing Paper against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, White Drawing Paper is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The White Drawing Paper market on Amazon at a glance

Shoppers on Amazon United States searched for White Drawing Paper 57K times last year and spent an estimated $76K. The top 5 brands take 76% of clicks. Demand peaks in Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 12.0% of those searches ended in a purchase.

Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.0% of those searches ended in a purchase. Searches in the last 90 days moved +1.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $76K a year.

Searches, last 12 months
57K
Growth, 90 days vs prior 90
+1.2%
Conversion, latest week
12.0%
Market size, estimated
$76Ka year
Peak month
December2.0× the quietest month
Top search term
white drawing paper16K searches a year

02 · Price

A sale here is worth $11.12.

Listings sell for $11.12 on average, from $2.70 to $29.79. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $11.12 that is $3K to $6K a year per listing.

Average price
$11.12under the $15 to $100 sweet spot
Price range
$2.70–$29.79
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$3K–$6K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #45 within Paper & Paper Crafts. It carries 4,628 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
94%
Out of stock, average day
0.0%
Average rank
#45in Paper & Paper Crafts
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
4,628per listing
Listings tracked
16

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
53 months

Products

Top White Drawing Paper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

104

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

17%

  • Brand 135%
  • Brand 212%
  • Brand 311%
  • Brand 411%
  • Brand 57%
  • Brand 66%
  • Open — no brand owns it (5 brands, 17%)

Demand

White Drawing Paper search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.0×

Search terms

Top White Drawing Paper search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • white drawing paper16K/yr
  • drawing paper bulk14K/yr
  • white drawing paper for kids12K/yr
  • 9x12 paper6K/yr
  • loose drawing paper5K/yr
  • bulk drawing paper4K/yr

Reviews and returns

What reviews say buyers love and hate about White Drawing Paper

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Drawing Experience”
33%of negative reviews mention “Thickness”
0.6%of orders come back
“Its thicker than a tracing paper”
A buyer, on “Thickness”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common White Drawing Paper questions

Answered from the same tracked data.