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White Crepe Paper

Fail

Prices span $5.51–$11.85, mostly outside the sweet spot, so White Crepe Paper is a Fail.

Flapen Score
38
38 / 100
Ranks 3,823 of 4,656 Arts, Crafts & Sewing niches · −8 vs the category median of 46
Market size
$32K/yr35K searches / yr
90-day growth
+16.9%search demand this quarter
Competition
70%top-5 click share · 12 brands · 16 sellers

Flapen Score

White Crepe Paper against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, White Crepe Paper is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The White Crepe Paper market on Amazon at a glance

Shoppers on Amazon United States searched for White Crepe Paper 35K times last year and spent an estimated $32K. The top 5 brands take 80% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 11.7% of those searches ended in a purchase.

Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.7% of those searches ended in a purchase. Searches in the last 90 days moved +16.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32K a year.

Searches, last 12 months
35K
Growth, 90 days vs prior 90
+16.9%
Conversion, latest week
11.7%
Market size, estimated
$32Ka year
Peak month
October4.5× the quietest month
Top search term
white crepe paper18K searches a year

02 · Price

A sale here is worth $7.79.

Listings sell for $7.79 on average, from $5.51 to $11.85. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $7.79 that is $779 to $2K a year per listing.

Average price
$7.79under the $15 to $100 sweet spot
Price range
$5.51–$11.85
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
$779–$2K
Returns
3.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #34 within Paper & Paper Crafts. It carries 438 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#34in Paper & Paper Crafts
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
438per listing
Listings tracked
17

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top White Crepe Paper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.

Brands

12 falling

Sellers

16

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

13%

  • Brand 127%
  • Brand 220%
  • Brand 317%
  • Brand 410%
  • Brand 57%
  • Brand 66%
  • Open — no brand owns it (6 brands, 13%)

Demand

White Crepe Paper search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Spike '26NovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 4.5×

Search terms

Top White Crepe Paper search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • white crepe paper18K/yr
  • papel crepe blanco6K/yr
  • white crepe paper roll7K/yr
  • crepe paper white4K/yr

Reviews and returns

What reviews say buyers love and hate about White Crepe Paper

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Value For Money”
25%of negative reviews mention “Thickness”
3.9%of orders come back
“Too thick”
A buyer, on “Thickness”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common White Crepe Paper questions

Answered from the same tracked data.