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Water Soluble Stabilizer for Embroidery

Fail

The top 5 brands take 96% of clicks, so Water Soluble Stabilizer for Embroidery is a Fail.

Flapen Score
46
46 / 100
Ranks 2,312 of 4,656 Arts, Crafts & Sewing niches · on the category median
Market size
$746K/yr569K searches / yr
90-day growth
-16.4%search demand this quarter
Competition
76%top-5 click share · 7 brands · 27 sellers

Flapen Score

Water Soluble Stabilizer for Embroidery against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Water Soluble Stabilizer for Embroidery is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Water Soluble Stabilizer for Embroidery market on Amazon at a glance

Shoppers on Amazon United States searched for Water Soluble Stabilizer for Embroidery 569K times last year and spent an estimated $746K. The top 5 brands take 96% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 10.7% of those searches ended in a purchase.

Shoppers searched for this 569K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.7% of those searches ended in a purchase. Searches in the last 90 days moved -16.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $746K a year.

Searches, last 12 months
569K
Growth, 90 days vs prior 90
-16.4%
Conversion, latest week
10.7%
Market size, estimated
$746Ka year
Peak month
December3.4× the quietest month
Top search term
water soluble stabilizer for embroidery161K searches a year

02 · Price

A sale here is worth $12.24.

Listings sell for $12.24 on average, from $3.58 to $29.62. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At $12.24 that is $37K to $49K a year per listing.

Average price
$12.24under the $15 to $100 sweet spot
Price range
$3.58–$29.62
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
60K–80K
Units per listing a year
3,000–4,000
Revenue per listing a year
$37K–$49K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #26 within Sewing Notions & Supplies. It carries 1,728 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#26in Sewing Notions & Supplies
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
1,728per listing
Listings tracked
13

04 · Newcomers

2 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
2Amazon's first-year sales bar
Average brand age
34 months

Products

Top Water Soluble Stabilizer for Embroidery products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

27

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

2%

  • Brand 159%
  • Brand 220%
  • Brand 38%
  • Brand 46%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (1 brand, 2%)

Demand

Water Soluble Stabilizer for Embroidery search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.4×

Search terms

Top Water Soluble Stabilizer for Embroidery search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • water soluble stabilizer for embroidery161K/yr
  • embroidery paper49K/yr
  • wash away stabilizer for embroidery48K/yr
  • embroidery transfer paper47K/yr
  • water soluble embroidery paper60K/yr
  • water soluble stabilizer31K/yr
  • dissolvable embroidery paper34K/yr
  • embroidery paper wash away37K/yr
  • embroidery stabilizer water soluble8K/yr
  • wash away stabilizer10K/yr

Reviews and returns

What reviews say buyers love and hate about Water Soluble Stabilizer for Embroidery

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Ease Of Use”
34%of negative reviews mention “Adhesion/Stickiness”
0.7%of orders come back
“Not adhesive enough”
A buyer, on “Adhesion/Stickiness”34% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Water Soluble Stabilizer for Embroidery questions

Answered from the same tracked data.