Wall Plaster

Shoppers searched for this 563K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.7% of those searches ended in a purchase. Searches in the last 90 days moved +23.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $643K a year.

Searches, last 12 months

563K

Growth, 90 days vs prior 90

+23.1%

Conversion, latest week

8.7%

Market size, estimated

$643Ka year

Peak month

May1.9× the quietest month

Top search term

plaster of paris238K searches a year

Listings sell for $13.05 on average, from $5.19 to $20.43. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 4,000 to 5,000 of them. At $13.05 that is $52K to $65K a year per listing.

Average price

$13.05under the $15 to $100 sweet spot

Price range

$5.19–$20.43

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

4,000–5,000

Revenue per listing a year

$52K–$65K

Returns

1.2%of orders · Amazon United States median 2.1%

55% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #69 within Sculpture Supplies. It carries 2,574 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

55%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#69in Sculpture Supplies

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

2,574per listing

Listings tracked

11

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

54 months