Utrecht Acrylic Paints
FailThe top 5 brands take 98% of clicks, so Utrecht Acrylic Paints is a Fail.
- Flapen Score
- 35 / 100Ranks 4,156 of 4,656 Arts, Crafts & Sewing niches · −11 vs the category median of 4635
- Market size
- $60K/yr62K searches / yr
- 90-day growth
- -7.3%search demand this quarter
- Competition
- 71%top-5 click share · 6 brands · 27 sellers
Flapen Score
Utrecht Acrylic Paints against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Utrecht Acrylic Paints is stronger. Inside it, weaker.
Market
The Utrecht Acrylic Paints market on Amazon at a glance
Shoppers on Amazon United States searched for Utrecht Acrylic Paints 62K times last year and spent an estimated $60K. The top 5 brands take 98% of clicks. Flapen scores it 35 out of 100, a Fail.
01 · Demand
An estimated 3.5% of those searches ended in a purchase.
Shoppers searched for this 62K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -7.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $60K a year.
- Searches, last 12 months
- 62K
- Growth, 90 days vs prior 90
- -7.3%
- Conversion, latest week
- 3.5%
- Market size, estimated
- $60Ka year
- Peak month
- December1.5× the quietest month
- Top search term
- winsor and newton acrylic paint34K searches a year
02 · Price
A sale here is worth $27.62.
Listings sell for $27.62 on average, from $9.48 to $60.48. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $27.62 that is $3K to $7K a year per listing.
- Average price
- $27.62inside the $15 to $100 sweet spot
- Price range
- $9.48–$60.48
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$7K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
57% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #885 within Painting. It carries 6,740 reviews at 4.72 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 57%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #885in Painting
- Average rating
- 4.72 starsAmazon United States average 4.42 stars
- Average reviews
- 6,740per listing
- Listings tracked
- 21
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 68 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 68 months
Products
Top Utrecht Acrylic Paints products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Winsor & Newton Galeria Acrylic Paint 10 x 60ml (2--oz) Tube Paint Set
- Price
- $33.95
- Rating
- 4.8/5
- Reviews
- 4,866
- Age
- 21y ago

Winsor & Newton Galeria Acrylic Paint 20 x 12ml (0.4--oz) Tube Paint Set
- Price
- $28.61
- Rating
- 4.8/5
- Reviews
- 4,866
- Age
- 5y ago

Winsor & Newton Galeria Acrylic Color 200ml (6.75-oz) Tube Titanium White
- Price
- $11.42
- Rating
- 4.8/5
- Reviews
- 12,722
- Age
- 15y ago

Winsor & Newton Galeria Acrylic Paint 6 x 60ml (2--oz) Tube Paint Set
- Price
- $21.92
- Rating
- 4.8/5
- Reviews
- 4,866
- Age
- 17y ago

Winsor & Newton Galeria Acrylic Paint 10 x 12ml (0.4--oz) Tube Paint Set
- Price
- $18.20
- Rating
- 4.8/5
- Reviews
- 4,866
- Age
- 5y ago
Trending
estimated 90-day click momentum
Artbreezing Acrylic Paint Set 48 Colors 0.74 oz/22ml Tubes Highly Pigment Art Paints for Canvas Wood Fabric Paper Giftable Choice for Artists Beginner to Pro (48 Colors)
- Price
- $35.42
- Rating
- 4.5/5
- Reviews
- 130
- Age
- 1y ago

Winsor & Newton Galeria Acrylic Color 60ml (2-oz) Tube Sap Green
- Price
- $9.48
- Rating
- 4.8/5
- Reviews
- 12,722
- Age
- 19y ago

Liquitex BASICS Acrylic Paint 250ml (8.5-oz) Tube Titanium White
- Price
- $10.74
- Rating
- 4.8/5
- Reviews
- 39,623
- Age
- 17y ago

Winsor & Newton Galeria Acrylic Paint Set 5 x 60ml (2-oz) Tubes Process
- Price
- $18.19
- Rating
- 4.8/5
- Reviews
- 4,866
- Age
- 1y ago

MEEDEN Heavy Body Acrylic Paint - Basic Satin Finish 24 x 60ml (2 oz) Color Paint Set for Adults - Rich Pigment Art Craft Paints for Canvas Clay Wood
- Price
- $32.19
- Rating
- 4.6/5
- Reviews
- 1,474
- Age
- 1y ago
Newest
by launch date
Winsor & Newton Galeria Acrylic Paint Set 5 x 60ml (2-oz) Tubes Process
- Price
- $18.19
- Rating
- 4.8/5
- Reviews
- 4,866
- Age
- 1y ago

Artbreezing Acrylic Paint Set 48 Colors 0.74 oz/22ml Tubes Highly Pigment Art Paints for Canvas Wood Fabric Paper Giftable Choice for Artists Beginner to Pro (48 Colors)
- Price
- $35.42
- Rating
- 4.5/5
- Reviews
- 130
- Age
- 1y ago

MEEDEN Heavy Body Acrylic Paint - Basic Satin Finish 24 x 60ml (2 oz) Color Paint Set for Adults - Rich Pigment Art Craft Paints for Canvas Clay Wood
- Price
- $32.19
- Rating
- 4.6/5
- Reviews
- 1,474
- Age
- 1y ago

Utrecht Artists Acrylic Paints - Set of 6 Color Theory 59 ml
- Price
- $46.80
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 2y ago

Utrecht Artists Acrylic Paints - Set of 6 Basic Colors 59 ml
- Price
- $46.41
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 71% of clicks. A locked shelf that new listings rarely crack.
Brands
6 falling
Sellers
27
Est. top-5 brand share
98%
Top 20: 100%
Est. top-5 click share
71%
Top 20: 99%
Open market
0%
- Winsor & Newton84%
- Utrecht6%
- MEEDEN3%
- Liquitex3%
- Artbreezing2%
- Mont Marte2%
Demand
Utrecht Acrylic Paints search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Utrecht Acrylic Paints search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- winsor and newton acrylic paint34K/yr
- utrecht acrylic paints8K/yr
- professional grade acrylic paint5K/yr
- artist grade acrylic paint5K/yr
- acrylic paint winsor and newton4K/yr
- winsor newton acrylic paint3K/yr
- winsor and newton acrylic paint set3K/yr
- winsor and newton professional acrylics97/yr
Reviews and returns
What reviews say buyers love and hate about Utrecht Acrylic Paints
We read the reviews and the return reasons for every product selling here.
“I was very disappointed with this paint”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Utrecht Acrylic Paints questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









