Twill Tape
FailThe products selling today already average 4.6★, so Twill Tape is a Fail.
- Flapen Score
- 43 / 100Ranks 2,976 of 4,656 Arts, Crafts & Sewing niches · −3 vs the category median of 4643
- Market size
- $105K/yr169K searches / yr
- 90-day growth
- +5.0%search demand this quarter
- Competition
- 60%top-5 click share · 12 brands · 15 sellers
Flapen Score
Twill Tape against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Twill Tape is stronger. Inside it, weaker.
Market
The Twill Tape market on Amazon at a glance
Shoppers on Amazon United States searched for Twill Tape 169K times last year and spent an estimated $105K. The top 5 brands take 77% of clicks. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 6.1% of those searches ended in a purchase.
Shoppers searched for this 169K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.1% of those searches ended in a purchase. Searches in the last 90 days moved +5.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $105K a year.
- Searches, last 12 months
- 169K
- Growth, 90 days vs prior 90
- +5.0%
- Conversion, latest week
- 6.1%
- Market size, estimated
- $105Ka year
- Peak month
- January1.3× the quietest month
- Top search term
- twill tape73K searches a year
02 · Price
A sale here is worth $10.26.
Listings sell for $10.26 on average, from $4.99 to $20.74. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $10.26 that is $3K to $5K a year per listing.
- Average price
- $10.26under the $15 to $100 sweet spot
- Price range
- $4.99–$20.74
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$5K
- Returns
- 2.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #337 within Trim & Embellishments. It carries 612 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 2.9%
- Average rank
- #337in Trim & Embellishments
- Average rating
- 4.63 starsAmazon United States average 4.42 stars
- Average reviews
- 612per listing
- Listings tracked
- 18
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Twill Tape products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 20, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Cotton Twill Tape Ribbon 1/2 Inch Wide Tape Herringbone Webbing Roll Bias Binding Tapes for Sewing and DIY Crafts Natural (Beige 10 Yards)
- Price
- $5.11
- Rating
- 4.7/5
- Reviews
- 139
- Age
- 1y ago

WILLBOND 100% Cotton Twill Tape Ribbon 1/2 Inch 25 Yards Natural Herringbone Webbing Sewing Ribbon for DIY Crafts Gift Wrapping Dress Making & Sewing Projects
- Price
- $6.97
- Rating
- 4.7/5
- Reviews
- 1,659
- Age
- 6y ago

Natural Cotton Twill Tape 55 Yards 1 Inch Bunting Bias Tape Herringbone Webbing Tape Roll for Apron Sewing Dressmaking Craft (Natural White)
- Price
- $10.93
- Rating
- 4.7/5
- Reviews
- 1,735
- Age
- 6y ago

SEMINI 100% Natural Cotton Beige Twill Tape 10 Yards 1 Herringbone Webbing Ribbon for Edge Binding Sewing Dressmaking Craft (Twill Beige 1 10yards)
- Price
- $7.77
- Rating
- 4.7/5
- Reviews
- 81
- Age
- 9mo ago

QIANF Twill Tape Ribbon 100% Cotton Natural Color 1 Inch Wide 50 Yard Roll Herringbone Tape(1 Inch-50Yard Off-White)
- Price
- $15.90
- Rating
- 4.6/5
- Reviews
- 1,284
- Age
- 8y ago
Trending
estimated 90-day click momentum
KEPYDRMTF Cotton Twill Tape Ribbon Herringbone Webbing for DIY Craft Sewing Projects(Beige 0.5in*20y)
- Price
- $4.99
- Rating
- 5.0/5
- Reviews
- 16
- Age
- 10mo ago

SEMINI 100% Natural Cotton Beige Twill Tape 10 Yards 1 Herringbone Webbing Ribbon for Edge Binding Sewing Dressmaking Craft (Twill Beige 1 10yards)
- Price
- $7.77
- Rating
- 4.7/5
- Reviews
- 81
- Age
- 9mo ago

Ribbli Cotton Ribbon Herringbone Twill Tape Ribbon 3/8 Inch x 10 Yard Spool Natural 100% Cotton Use for Gift Wrapping Home Decor Floral Decoration
- Price
- $6.95
- Rating
- 4.8/5
- Reviews
- 245
- Age
- 5y ago

Cotton Twill Tape Ribbon 1/2 Inch Wide Tape Herringbone Webbing Roll Bias Binding Tapes for Sewing and DIY Crafts Natural (Beige 10 Yards)
- Price
- $5.11
- Rating
- 4.7/5
- Reviews
- 139
- Age
- 1y ago

WILLBOND 100% Cotton Twill Tape Ribbon 1/2 Inch 25 Yards Natural Herringbone Webbing Sewing Ribbon for DIY Crafts Gift Wrapping Dress Making & Sewing Projects
- Price
- $7.93
- Rating
- 4.7/5
- Reviews
- 1,659
- Age
- 6y ago
Newest
by launch date
SEMINI 100% Natural Cotton Beige Twill Tape 10 Yards 1 Herringbone Webbing Ribbon for Edge Binding Sewing Dressmaking Craft (Twill Beige 1 10yards)
- Price
- $7.77
- Rating
- 4.7/5
- Reviews
- 81
- Age
- 9mo ago

KEPYDRMTF Cotton Twill Tape Ribbon Herringbone Webbing for DIY Craft Sewing Projects(Beige 0.5in*20y)
- Price
- $4.99
- Rating
- 5.0/5
- Reviews
- 16
- Age
- 10mo ago

3/4 inch Natural White Herringbone Twill Tape for Sewing Tags Ties Gift Wrapping Home Deco -40 YardsCotton Webbing Straps-Bias Binding Tape for Handles Hoodie DIY Crafts&Projects
- Price
- $8.80
- Rating
- 4.5/5
- Reviews
- 48
- Age
- 1y ago

Cotton Twill Tape Ribbon 1/2 Inch Wide Tape Herringbone Webbing Roll Bias Binding Tapes for Sewing and DIY Crafts Natural (Beige 10 Yards)
- Price
- $5.11
- Rating
- 4.7/5
- Reviews
- 139
- Age
- 1y ago

ZHFMLY Cotton Twill Tape Ribbon - 100 Yards 3/4inch 20 Colors Webbing Straps Herringbone Tape for Sewing Crafts Ties Decoration Overlocked Edges Non-Fadings DIY Clothing Fabric Trim(Mixed)
- Price
- $20.74
- Rating
- 4.5/5
- Reviews
- 66
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 60% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 flat
Sellers
15
Est. top-5 brand share
77%
Top 20: 100%
Est. top-5 click share
60%
Top 20: 100%
Open market
16%
- UBCGOTT29%
- WILLBOND16%
- SEMINI16%
- QIANF9%
- BornFeel8%
- PAMIR TONG6%
- Open — no brand owns it (6 brands, 16%)
Demand
Twill Tape search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Twill Tape search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- twill tape73K/yr
- cotton twill tape29K/yr
- twill tape 1 inch16K/yr
- cotton tape12K/yr
- twill tape 1/2 inch9K/yr
- twill ribbon10K/yr
- cotton twill tape 1 inch7K/yr
- cotton twill tape 1/2 inch4K/yr
- cotton twill ribbon5K/yr
- twill tape for sewing3K/yr
Reviews and returns
What reviews say buyers love and hate about Twill Tape
We read the reviews and the return reasons for every product selling here.
“Cheap”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Twill Tape questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









