Tulle
FailThe products selling today already average 4.6★, so Tulle is a Fail.
- Flapen Score
- 48 / 100Top 40% of 4,656 Arts, Crafts & Sewing niches · +2 vs the category median of 4648
- Market size
- $536K/yr1.1M searches / yr
- 90-day growth
- +11.0%search demand this quarter
- Competition
- 55%top-5 click share · 15 brands · 20 sellers
Flapen Score
Tulle against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Tulle is stronger. Inside it, weaker.
Market
The Tulle market on Amazon at a glance
Shoppers on Amazon United States searched for Tulle 1.1M times last year and spent an estimated $536K. The top 5 brands take 72% of clicks. Demand peaks in Oct. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 3.6% of those searches ended in a purchase.
Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved +11.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $536K a year.
- Searches, last 12 months
- 1.1M
- Growth, 90 days vs prior 90
- +11.0%
- Conversion, latest week
- 3.6%
- Market size, estimated
- $536Ka year
- Peak month
- October1.8× the quietest month
- Top search term
- tulle fabric343K searches a year
02 · Price
A sale here is worth $13.07.
Listings sell for $13.07 on average, from $3.30 to $79.89. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,000 to 2,500 of them. At $13.07 that is $26K to $33K a year per listing.
- Average price
- $13.07under the $15 to $100 sweet spot
- Price range
- $3.30–$79.89
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- $26K–$33K
- Returns
- 4.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
92% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #609 within Fabric. It carries 1,510 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 96%
- Out of stock, average day
- 2.3%
- Average rank
- #609in Fabric
- Average rating
- 4.61 starsAmazon United States average 4.42 stars
- Average reviews
- 1,510per listing
- Listings tracked
- 26
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Tulle products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
20
Top-5 brand share
72%
Top 20: 100%
Top-5 click share
55%
Top 20: 93%
Open market
22%
- Brand 121%
- Brand 219%
- Brand 313%
- Brand 410%
- Brand 59%
- Brand 67%
Demand
Tulle search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct · busiest ÷ quietest = 1.8×
Search terms
Top Tulle search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- tulle fabric343K/yr
- tulle318K/yr
- tulle ribbon129K/yr
- white tulle79K/yr
- tulle fabric by the yard55K/yr
- white tulle fabric40K/yr
- tulle roll24K/yr
- tull30K/yr
- glitter tulle21K/yr
- tulle ribbon for gift wrapping20K/yr
Reviews and returns
What reviews say buyers love and hate about Tulle
We read the reviews and the return reasons for every product selling here.
“cheaply made”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Tulle questions
Answered from the same tracked data.









