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Tufting Frame

Maybe

The average product has only 57 reviews. But demand is soft, at -19.5% this quarter, so Tufting Frame is a Maybe.

Flapen Score
50
50 / 100
Top 30% of 4,656 Arts, Crafts & Sewing niches · +4 vs the category median of 46
Market size
$193K/yr129K searches / yr
90-day growth
-19.5%search demand this quarter
Competition
34%top-5 click share · 14 brands · 16 sellers

Flapen Score

Tufting Frame against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Tufting Frame is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tufting Frame market on Amazon at a glance

Shoppers on Amazon United States searched for Tufting Frame 129K times last year and spent an estimated $193K. The top 5 brands take 78% of clicks. Demand peaks in Jan. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 129K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -19.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $193K a year.

Searches, last 12 months
129K
Growth, 90 days vs prior 90
-19.5%
Conversion, latest week
1.3%
Market size, estimated
$193Ka year
Peak month
January1.5× the quietest month
Top search term
tufting frame96K searches a year

02 · Price

A sale here is worth $115.43.

Listings sell for $115.43 on average, from $53.38 to $233.24. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $115.43 that is $0 to $12K a year per listing.

Average price
$115.43above the $15 to $100 sweet spot
Price range
$53.38–$233.24
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$12K
Returns
3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.2% of listings are out of stock. The average listing ranks #50 within Needlework. It carries 57 reviews at 3.86 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
13.2%
Average rank
#50in Needlework
Average rating
3.86 starsAmazon United States average 4.42 stars
Average reviews
57per listing
Listings tracked
29

04 · Newcomers

4 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
4Amazon's first-year sales bar
Average brand age
28 months

Products

Top Tufting Frame products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

Brands

14 falling

Sellers

16

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

34%

Top 20: 89%

Open market

13%

  • Brand 124%
  • Brand 221%
  • Brand 312%
  • Brand 411%
  • Brand 510%
  • Brand 69%
  • Open — no brand owns it (8 brands, 13%)

Demand

Tufting Frame search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KPrime Day '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.5×

Search terms

Top Tufting Frame search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tufting frame96K/yr
  • rug tufting frame26K/yr
  • tufting frame for rug making7K/yr

Reviews and returns

What reviews say buyers love and hate about Tufting Frame

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Frame Quality”
13%of negative reviews mention “Assembly/Installation”
3.6%of orders come back
“assembly is rough”
A buyer, on “Assembly/Installation”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Tufting Frame questions

Answered from the same tracked data.