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Tracing Paper Roll

Fail

Demand is soft, at -23.4% this quarter, so Tracing Paper Roll is a Fail.

Flapen Score
46
46 / 100
Ranks 2,312 of 4,656 Arts, Crafts & Sewing niches · on the category median
Market size
$127K/yr55K searches / yr
90-day growth
-23.4%search demand this quarter
Competition
68%top-5 click share · 8 brands · 21 sellers

Flapen Score

Tracing Paper Roll against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Tracing Paper Roll is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tracing Paper Roll market on Amazon at a glance

Shoppers on Amazon United States searched for Tracing Paper Roll 55K times last year and spent an estimated $127K. The top 5 brands take 89% of clicks. Demand peaks in Sep. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 11.0% of those searches ended in a purchase.

Shoppers searched for this 55K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.0% of those searches ended in a purchase. Searches in the last 90 days moved -23.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $127K a year.

Searches, last 12 months
55K
Growth, 90 days vs prior 90
-23.4%
Conversion, latest week
11.0%
Market size, estimated
$127Ka year
Peak month
September1.6× the quietest month
Top search term
tracing paper roll33K searches a year

02 · Price

A sale here is worth $20.78.

Listings sell for $20.78 on average, from $7.12 to $39.56. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $20.78 that is $10K to $16K a year per listing.

Average price
$20.78inside the $15 to $100 sweet spot
Price range
$7.12–$39.56
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
500–750
Revenue per listing a year
$10K–$16K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #384 within Paper & Paper Crafts. It carries 1,022 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#384in Paper & Paper Crafts
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
1,022per listing
Listings tracked
15

04 · Newcomers

1 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
70 months

Products

Top Tracing Paper Roll products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 rising

Sellers

21

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

7%

  • Brand 133%
  • Brand 225%
  • Brand 321%
  • Brand 46%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (2 brands, 7%)

Demand

Tracing Paper Roll search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 1.6×

Search terms

Top Tracing Paper Roll search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tracing paper roll33K/yr
  • trace paper roll9K/yr
  • vellum paper roll6K/yr
  • roll of tracing paper4K/yr
  • vellum roll3K/yr

Reviews and returns

What reviews say buyers love and hate about Tracing Paper Roll

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Quality-Overall”
26%of negative reviews mention “Thickness”
0.8%of orders come back
“BUT ONE MUST BE AWARE...that it is not as thick as some might claim from the reviews”
A buyer, on “Thickness”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Tracing Paper Roll questions

Answered from the same tracked data.