Top Gun Toys

Shoppers searched for this 30K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +9.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $11K a year.

Searches, last 12 months

30K

Growth, 90 days vs prior 90

+9.8%

Conversion, latest week

1.2%

Market size, estimated

$11Ka year

Peak month

December3.0× the quietest month

Top search term

top gun toys16K searches a year

Listings sell for $32.79 on average, from $8.49 to $101.37. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $32.79 that is $0 to $3K a year per listing.

Average price

$32.79inside the $15 to $100 sweet spot

Price range

$8.49–$101.37

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

2.1%of orders · Amazon United States median 2.1%

42% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 9.6% of listings are out of stock. The average listing ranks #1,283 within Model & Hobby Building. It carries 476 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

42%

Prime listings

79%

Out of stock, average day

9.6%

Average rank

#1,283in Model & Hobby Building

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

476per listing

Listings tracked

24

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

46 months