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Toddler Scissors

Fail

Prices span $3.59–$16.14, mostly outside the sweet spot, so Toddler Scissors is a Fail.

Flapen Score
41
41 / 100
Ranks 3,360 of 4,656 Arts, Crafts & Sewing niches · −5 vs the category median of 46
Market size
$162K/yr532K searches / yr
90-day growth
+6.1%search demand this quarter
Competition
66%top-5 click share · 14 brands · 52 sellers

Flapen Score

Toddler Scissors against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Toddler Scissors is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Toddler Scissors market on Amazon at a glance

Shoppers on Amazon United States searched for Toddler Scissors 532K times last year and spent an estimated $162K. The top 5 brands take 74% of clicks. Demand peaks in Nov–Dec. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 532K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +6.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $162K a year.

Searches, last 12 months
532K
Growth, 90 days vs prior 90
+6.1%
Conversion, latest week
3.5%
Market size, estimated
$162Ka year
Peak month
December1.6× the quietest month
Top search term
toddler scissors237K searches a year

02 · Price

A sale here is worth $8.69.

Listings sell for $8.69 on average, from $3.59 to $16.14. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 4,000 to 5,000 of them. At $8.69 that is $35K to $43K a year per listing.

Average price
$8.69under the $15 to $100 sweet spot
Price range
$3.59–$16.14
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
60K–80K
Units per listing a year
4,000–5,000
Revenue per listing a year
$35K–$43K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

68% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #145 within Cutting Tools. It carries 3,232 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
68%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#145in Cutting Tools
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
3,232per listing
Listings tracked
19

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
48 months

Products

Top Toddler Scissors products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 rising

Sellers

52

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

18%

  • Brand 119%
  • Brand 216%
  • Brand 313%
  • Brand 413%
  • Brand 513%
  • Brand 68%

Demand

Toddler Scissors search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KPrime Day '24Black Friday '24Holiday '24Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMayAug

Peak months: Nov, Dec · busiest ÷ quietest = 1.6×

Search terms

Top Toddler Scissors search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • toddler scissors237K/yr
  • toddler scissors 2 year old59K/yr
  • safety scissors for kids ages 2-449K/yr
  • toddler scissors for kids ages 3-546K/yr
  • toddler safety scissors29K/yr
  • scissors for toddlers 2-4 years27K/yr
  • toddler scissors 3 year old13K/yr
  • scissors for toddlers12K/yr
  • toddler safe scissors9K/yr
  • training scissors for toddlers 2-4 years7K/yr

Reviews and returns

What reviews say buyers love and hate about Toddler Scissors

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Fun/Entertainment Experience”
12%of negative reviews mention “Ease Of Use”
0.5%of orders come back
“Hard to use”
A buyer, on “Ease Of Use”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Toddler Scissors questions

Answered from the same tracked data.