Titanium Dioxide
FailThe top 5 products take 79% of clicks, so Titanium Dioxide is a Fail.
- Flapen Score
- 45 / 100Ranks 2,538 of 4,656 Arts, Crafts & Sewing niches · −1 vs the category median of 4645
- Market size
- $107K/yr74K searches / yr
- 90-day growth
- +2.9%search demand this quarter
- Competition
- 79%top-5 click share · 9 brands · 10 sellers
Flapen Score
Titanium Dioxide against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Titanium Dioxide is stronger. Inside it, weaker.
Market
The Titanium Dioxide market on Amazon at a glance
Shoppers on Amazon United States searched for Titanium Dioxide 74K times last year and spent an estimated $107K. The top 5 brands take 89% of clicks. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 7.9% of those searches ended in a purchase.
Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.9% of those searches ended in a purchase. Searches in the last 90 days moved +2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $107K a year.
- Searches, last 12 months
- 74K
- Growth, 90 days vs prior 90
- +2.9%
- Conversion, latest week
- 7.9%
- Market size, estimated
- $107Ka year
- Peak month
- April1.3× the quietest month
- Top search term
- titanium dioxide powder30K searches a year
02 · Price
A sale here is worth $18.29.
Listings sell for $18.29 on average, from $7.20 to $54.80. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $18.29 that is $5K to $9K a year per listing.
- Average price
- $18.29inside the $15 to $100 sweet spot
- Price range
- $7.20–$54.80
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $5K–$9K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
85% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 17.9% of listings are out of stock. The average listing ranks #382 within Soap Making. It carries 777 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 92%
- Out of stock, average day
- 17.9%
- Average rank
- #382in Soap Making
- Average rating
- 4.65 starsAmazon United States average 4.42 stars
- Average reviews
- 777per listing
- Listings tracked
- 13
04 · Newcomers
2 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 63 months
Products
Top Titanium Dioxide products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Coolinario Titanium Dioxide Powder (1 LB) Food Grade
- Price
- $14.98
- Rating
- 4.7/5
- Reviews
- 124
- Age
- 10mo ago

Coolinario Titanium Dioxide Powder (4 OZ) Food Grade
- Price
- $8.22
- Rating
- 4.6/5
- Reviews
- 252
- Age
- 1y ago

Pure Titanium Dioxide Powder for Soap Making 1Lb
- Price
- $16.99
- Rating
- 4.7/5
- Reviews
- 514
- Age
- 5y ago

Herbs Botanica Titanium Dioxide Powder 8 oz | Pure White Pigment for Soap Making Cosmetics DIY Crafts & Skincare Formulations | Fine Uncoated Multipurpose Powder
- Price
- $9.99
- Rating
- 4.2/5
- Reviews
- 54
- Age
- 10mo ago

Rolio Pure Titanium Dioxide Powder 3.5 Oz (100g) Bag Whitening Colorant for Soap Dye Sunscreen and Lotion Epoxy Resin Candles Cosmetics Concrete Pigment DIY Paint Ceramics and Art Projects
- Price
- $7.63
- Rating
- 4.6/5
- Reviews
- 111
- Age
- 1y ago
Trending
estimated 90-day click momentum
Coolinario Titanium Dioxide Powder (1 GAL - 5.2 LBS) Food Grade
- Price
- $39.58
- Rating
- 4.7/5
- Reviews
- 34
- Age
- 9mo ago

100 Grams Pure Titanium Metal Micron Powder Ti >= 99.9% High Purity Ultrafine Powder for 3D Printing Lab Science Experiments Catatalysts and Coating Applications
- Price
- $19.92
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago

Coolinario Titanium Dioxide Powder (1 LB) Food Grade
- Price
- $14.98
- Rating
- 4.7/5
- Reviews
- 124
- Age
- 10mo ago

Herbs Botanica Titanium Dioxide Powder 8 oz | Pure White Pigment for Soap Making Cosmetics DIY Crafts & Skincare Formulations | Fine Uncoated Multipurpose Powder
- Price
- $9.99
- Rating
- 4.2/5
- Reviews
- 54
- Age
- 10mo ago

Rolio Pure Titanium Dioxide Powder 3.5 Oz (100g) Bag Whitening Colorant for Soap Dye Sunscreen and Lotion Epoxy Resin Candles Cosmetics Concrete Pigment DIY Paint Ceramics and Art Projects
- Price
- $7.63
- Rating
- 4.6/5
- Reviews
- 111
- Age
- 1y ago
Newest
by launch date
Coolinario Titanium Dioxide Powder (1 GAL - 5.2 LBS) Food Grade
- Price
- $39.58
- Rating
- 4.7/5
- Reviews
- 34
- Age
- 9mo ago

Coolinario Titanium Dioxide Powder (1 LB) Food Grade
- Price
- $14.98
- Rating
- 4.7/5
- Reviews
- 124
- Age
- 10mo ago

Herbs Botanica Titanium Dioxide Powder 8 oz | Pure White Pigment for Soap Making Cosmetics DIY Crafts & Skincare Formulations | Fine Uncoated Multipurpose Powder
- Price
- $9.99
- Rating
- 4.2/5
- Reviews
- 54
- Age
- 10mo ago

100 Grams Pure Titanium Metal Micron Powder Ti >= 99.9% High Purity Ultrafine Powder for 3D Printing Lab Science Experiments Catatalysts and Coating Applications
- Price
- $19.92
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago

CHAQYR Titanium Dioxide Powder 8 oz Pigment for Soap Making TiO2
- Price
- $7.20
- Rating
- 4.6/5
- Reviews
- 65
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 79% of clicks. A locked shelf that new listings rarely crack.
Brands
9 falling
Sellers
10
Est. top-5 brand share
89%
Top 20: 100%
Est. top-5 click share
79%
Top 20: 100%
Open market
7%
- Coolinario54%
- ALEXES12%
- Herbs Botanica12%
- PURE ORIGINAL INGREDIENTS6%
- Rolio5%
- Earthborn Elements4%
- Open — no brand owns it (3 brands, 7%)
Demand
Titanium Dioxide search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Titanium Dioxide search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- titanium dioxide powder30K/yr
- titanium dioxide28K/yr
- titanium powder5K/yr
- titanium dioxide for soap making5K/yr
- dioxide3K/yr
- dioxido de titanium reposteria3K/yr
Reviews and returns
What reviews say buyers love and hate about Titanium Dioxide
We read the reviews and the return reasons for every product selling here.
“After the soap cured, the color turned back yellow-y color, not white”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
22 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Titanium Dioxide questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









