Thyme Essential Oil

Shoppers searched for this 167K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.6% of those searches ended in a purchase. Searches in the last 90 days moved +24.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $209K a year.

Searches, last 12 months

167K

Growth, 90 days vs prior 90

+24.3%

Conversion, latest week

10.6%

Market size, estimated

$209Ka year

Peak month

May1.5× the quietest month

Top search term

thyme essential oil58K searches a year

Listings sell for $11.76 on average, from $4.30 to $27.16. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $11.76 that is $6K to $9K a year per listing.

Average price

$11.76under the $15 to $100 sweet spot

Price range

$4.30–$27.16

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

$6K–$9K

Returns

0.7%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #241 within Soap Making. It carries 1,168 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

88%

Out of stock, average day

1.7%

Average rank

#241in Soap Making

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

1,168per listing

Listings tracked

26

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

76 months