Skip to content

Thread Holder

Maybe

Products sell for $19.63 on average, inside the sweet spot. But demand is soft, at -17.2% this quarter, so Thread Holder is a Maybe.

Flapen Score
57
57 / 100
Top 8% of 4,656 Arts, Crafts & Sewing niches · +11 vs the category median of 46
Market size
$532K/yr809K searches / yr
90-day growth
-17.2%search demand this quarter
Competition
34%top-5 click share · 28 brands · 42 sellers

Flapen Score

Thread Holder against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Thread Holder is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Thread Holder market on Amazon at a glance

Shoppers on Amazon United States searched for Thread Holder 809K times last year and spent an estimated $532K. The top 5 brands take 59% of clicks. Demand peaks in Jan. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 3.4% of those searches ended in a purchase.

Shoppers searched for this 809K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -17.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $532K a year.

Searches, last 12 months
809K
Growth, 90 days vs prior 90
-17.2%
Conversion, latest week
3.4%
Market size, estimated
$532Ka year
Peak month
January1.6× the quietest month
Top search term
thread holder143K searches a year

02 · Price

A sale here is worth $19.63.

Listings sell for $19.63 on average, from $5.45 to $44.35. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At $19.63 that is $10K to $15K a year per listing.

Average price
$19.63inside the $15 to $100 sweet spot
Price range
$5.45–$44.35
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
500–750
Revenue per listing a year
$10K–$15K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #86 within Organization, Storage & Transport. It carries 1,837 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
2.2%
Average rank
#86in Organization, Storage & Transport
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
1,837per listing
Listings tracked
49

04 · Newcomers

3 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
3Amazon's first-year sales bar
Average brand age
38 months

Products

Top Thread Holder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

Brands

28 falling

Sellers

42

Top-5 brand share

59%

Top 20: 95%

Top-5 click share

34%

Top 20: 71%

Open market

36%

  • Brand 125%
  • Brand 210%
  • Brand 39%
  • Brand 49%
  • Brand 57%
  • Brand 65%

Demand

Thread Holder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.6×

Search terms

Top Thread Holder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • thread holder143K/yr
  • thread organizer93K/yr
  • thread storage78K/yr
  • sewing thread organizer61K/yr
  • spool holder54K/yr
  • thread holders for spools of thread46K/yr
  • embroidery thread holder35K/yr
  • thread rack35K/yr
  • thread stand33K/yr
  • thread spool holder34K/yr

Reviews and returns

What reviews say buyers love and hate about Thread Holder

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Quality-Overall”
18%of negative reviews mention “Size-Overall”
2.1%of orders come back
“literally dont fit”
A buyer, on “Size-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Thread Holder questions

Answered from the same tracked data.