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Technical Pen

Fail

The top 5 brands take 100% of clicks, so Technical Pen is a Fail.

Flapen Score
38
38 / 100
Ranks 3,823 of 4,656 Arts, Crafts & Sewing niches · −8 vs the category median of 46
Market size
$95K/yr60K searches / yr
90-day growth
-13.9%search demand this quarter
Competition
66%top-5 click share · 4 brands · 35 sellers

Flapen Score

Technical Pen against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Technical Pen is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Technical Pen market on Amazon at a glance

Shoppers on Amazon United States searched for Technical Pen 60K times last year and spent an estimated $95K. All 4 brands take every click. Demand peaks in Jan–Dec. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 12.0% of those searches ended in a purchase.

Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.0% of those searches ended in a purchase. Searches in the last 90 days moved -13.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $95K a year.

Searches, last 12 months
60K
Growth, 90 days vs prior 90
-13.9%
Conversion, latest week
12.0%
Market size, estimated
$95Ka year
Peak month
January1.9× the quietest month
Top search term
pigma micron pens 0515K searches a year

02 · Price

A sale here is worth $13.18.

Listings sell for $13.18 on average, from $5.35 to $20.98. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $13.18 that is $3K to $7K a year per listing.

Average price
$13.18under the $15 to $100 sweet spot
Price range
$5.35–$20.98
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$3K–$7K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #113 within Drawing. It carries 5,997 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#113in Drawing
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
5,997per listing
Listings tracked
16

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
55 months

Products

Top Technical Pen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

Brands

4 falling

Sellers

35

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

0%

  • Brand 176%
  • Brand 215%
  • Brand 34%
  • Brand 44%

Demand

Technical Pen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KHoliday '24Spike '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 1.9×

Search terms

Top Technical Pen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pigma micron pens 0515K/yr
  • micron pen 0512K/yr
  • micron colored pens10K/yr
  • micron 058K/yr
  • sakura pigma micron pens 055K/yr
  • colored micron pens5K/yr
  • micron 05 pens black3K/yr
  • micron pens 053K/yr

Reviews and returns

What reviews say buyers love and hate about Technical Pen

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Dry/Empty Ink”
0.8%of orders come back
“some of them were mostly dried out”
A buyer, on “Dry/Empty Ink”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Technical Pen questions

Answered from the same tracked data.