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Tamiya Spray Paint

Fail

The top 5 brands take 96% of clicks, so Tamiya Spray Paint is a Fail.

Flapen Score
48
48 / 100
Top 40% of 4,656 Arts, Crafts & Sewing niches · +2 vs the category median of 46
Market size
$154K/yr366K searches / yr
90-day growth
-16.1%search demand this quarter
Competition
24%top-5 click share · 11 brands · 131 sellers

Flapen Score

Tamiya Spray Paint against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Tamiya Spray Paint is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tamiya Spray Paint market on Amazon at a glance

Shoppers on Amazon United States searched for Tamiya Spray Paint 366K times last year and spent an estimated $154K. The top 5 brands take 96% of clicks. Demand peaks in Jan. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 3.1% of those searches ended in a purchase.

Shoppers searched for this 366K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -16.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $154K a year.

Searches, last 12 months
366K
Growth, 90 days vs prior 90
-16.1%
Conversion, latest week
3.1%
Market size, estimated
$154Ka year
Peak month
January1.6× the quietest month
Top search term
tamiya paint120K searches a year

02 · Price

A sale here is worth $13.34.

Listings sell for $13.34 on average, from $5.76 to $43.86. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $13.34 that is $1K to $3K a year per listing.

Average price
$13.34under the $15 to $100 sweet spot
Price range
$5.76–$43.86
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

32% of listings pay for placement with sponsored ads. 66% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #272 within Model & Hobby Building. It carries 761 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
32%
Prime listings
66%
Out of stock, average day
2.2%
Average rank
#272in Model & Hobby Building
Average rating
4.67 starsAmazon United States average 4.42 stars
Average reviews
761per listing
Listings tracked
91

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
57 months

Products

Top Tamiya Spray Paint products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 24% of clicks. An open shelf where new products get seen.

Brands

11 rising

Sellers

131

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

24%

Top 20: 51%

Open market

3%

  • Brand 178%
  • Brand 210%
  • Brand 35%
  • Brand 42%
  • Brand 52%
  • Brand 61%
  • Open — no brand owns it (5 brands, 3%)

Demand

Tamiya Spray Paint search demand

Weekly searches over the year, seasonality beneath. Pick a range.

12K8KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.6×

Search terms

Top Tamiya Spray Paint search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tamiya paint120K/yr
  • tamiya spray paint62K/yr
  • model spray paint18K/yr
  • testors spray paint18K/yr
  • tamiya paint set20K/yr
  • tamiya acrylic paint17K/yr
  • tamiya polycarbonate paint10K/yr
  • model car spray paint13K/yr
  • testors model spray paint11K/yr
  • tamiya ps paint8K/yr

Reviews and returns

What reviews say buyers love and hate about Tamiya Spray Paint

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Color”
20%of negative reviews mention “Paint Quality”
0.4%of orders come back
“So the paint is either old or defective”
A buyer, on “Paint Quality”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Tamiya Spray Paint questions

Answered from the same tracked data.