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55

taba squishy molds

Worth a look

Shows a thin review moat (154 avg reviews), but a small market ($21K/yr) keeps it on the watch list.

Market size 5Growth 44Conversion 11Competition 85Returns 92Price range 63Avg price 79Brand share 68Review moat 92Quality gap 63

Review moat

Great154.13

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.2%

return rate — above 5% kills the launch gate

Competition

Great30%

top-5 click share — an open shelf

Avg price

Great$16.46

avg listing price — sweet spot $15–$100

Brand share

Good64%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Good$4.61–$32.80

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+15.6%

90-day search growth — must beat 0% to launch

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Market size

Bad$21K

$21K/yr · 144K searches

According to Flapen's Amazon United States niche tracking, taba squishy molds is a $21K/yr Amazon United States market (144K searches/yr). The top 5 brands hold 64% of demand. Verdict: Worth a look — 55/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

taba squishy molds market data

Units sold / yr
3K–4K
avg 0–100/product
Revenue / yr
$49K–$66K
units × avg price
Conversion rate
0.9%
Avg BSR
#734
Page quality
0%
Prime
96%
Sponsored
80%
Out of stock
4.1%
Avg brand age
22 months
Avg seller age
148 days

Competition & brand share

Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.

Brands

28 rising

Sellers

40

Top-5 brand share

64%

Top 20: 95%

Top-5 click share

30%

Top 20: 76%

Open market

31%

  • MIYOLIME18%
  • Alpengulen17%
  • LET'S RESIN16%
  • EuTengHao7%
  • HOIEPJAP6%
  • ISEN5%

Demand

Weekly Amazon search volume, last 28 weeks — +15.6% search growth over the last 90 days.
4K3KSpike '26Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26

Top taba squishy molds search terms

  • taba squishy molds78K/yr
  • squishy molds29K/yr
  • squishy mold10K/yr
  • taba squishy mold22K/yr
  • taba molds5K/yr
All search terms

Top taba squishy molds products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$4224%$8446%$1K8%$2K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about taba squishy molds

What buyers praise and complain about, mined from review topics.

What buyers love

Fun/Entertainment Experience36%

“Great fun”

Ease Of Use12%

“It was easy to follow”

Quality-Overall7%

“Good quality”

Gifting Purpose5%

“Awesome Gift”

Value For Money3%

“The price was fair”

Color3%

“The color variety was amazing”

Instructions/User Manual/Troubleshooting3%

“Instructions were clear”

Creativity3%

“Great use for creative little minds”

Advertised Vs Actual Product2%

“Does work as advertised”

Material Quality2%

“The material feels sturdy”

What buyers complain about

Instructions/User Manual/Troubleshooting10%

“Even the instructions online were not very detailed”

Adhesion/Stickiness8%

“it was sticky”

Durability6%

“the durability just wasnt there for me”

Size-Overall6%

“theyre unfortunately different sizes”

Leak-Proof4%

“Leaky bottles”

Quality-Overall4%

“Piece of junk”

Value For Money4%

“pretty expensive for what it is”

Advertised Vs Actual Product3%

“Misleading product description”

Ease Of Cleaning3%

“I could not get it clean”

Assembly/Installation2%

“may not set firmly”

Top return reasons

Functionality-Overall16%
Size-Overall15%
Advertised Vs Actual Product10%
Value For Money7%
Defective Material/Parts7%
Leak-Proof6%
Material Quality4%
Quality-Overall4%
Product Condition3%
Adhesion/Stickiness3%

Common questions

Is taba squishy molds profitable to sell on Amazon United States?
The niche generates $21K/yr across 45 tracked products. 7 of 17 products launched in the last 360 days are still selling. 90-day search growth is +15.6%. Flapen's verdict: Worth a look (55/100).
How competitive is the taba squishy molds niche?
28 brands and 40 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 64% of demand.
What do buyers complain about in taba squishy molds?
Top complaints mined from reviews: Instructions/User Manual/Troubleshooting, Adhesion/Stickiness, Durability. The return rate is 1.2%.
What does it cost to enter the taba squishy molds niche?
Listings span $4.61–$32.80; the average listing price is $16.46 (sweet spot $15–$100). The average incumbent carries 154 reviews — the moat a new listing must climb.