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55

styrofoam

Worth a look

Shows a fragmented shelf (top 5 take 32% of clicks), but soft demand (-7.8% this quarter) keeps it on the watch list.

Market size 56Growth 21Conversion 33Competition 83Returns 48Price range 67Avg price 81Brand share 71Review moat 63Quality gap 52

Competition

Great32%

top-5 click share — an open shelf

Avg price

Great$17.23

avg listing price — sweet spot $15–$100

Brand share

Good62%

top-5 brand share — brands hold most of the demand

Price range

Good$5.79–$33.73

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good992.59

avg incumbent reviews — the moat a new listing must climb

Market size

Good$404K

$404K/yr · 892K searches

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Returns

Okay3.1%

return rate — above 5% kills the launch gate

Conversion

Okay2.6%

search→purchase rate — share of searches ending in a sale

Growth

Bad-7.8%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, styrofoam is a $404K/yr Amazon United States market (892K searches/yr). The top 5 brands hold 62% of demand. Demand peaks in Nov. Verdict: Worth a look — 55/100.

Data updated Jul 8, 2026 · scored weekly · How we score niches

styrofoam market data

Units sold / yr
30K–40K
avg 250–500/product
Revenue / yr
$517K–$689K
units × avg price
Conversion rate
2.6%
Avg BSR
#74
Page quality
0%
Prime
98%
Sponsored
95%
Out of stock
4.1%
Avg brand age
44 months
Avg seller age
169 days

Competition & brand share

Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.

Brands

31 falling

Sellers

44

Top-5 brand share

62%

Top 20: 94%

Top-5 click share

32%

Top 20: 71%

Open market

34%

  • Crafare27%
  • SilverlakeLLC14%
  • FLOFARE9%
  • AYNAUHX8%
  • Super Z Outlet5%
  • Ortarco4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -7.8% search growth over the last 90 days.
25K15KSpike '24Black Friday '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.7×

Top styrofoam search terms

  • styrofoam318K/yr
  • styrofoam block234K/yr
  • styrofoam sheets93K/yr
  • styrofoam blocks46K/yr
  • large styrofoam blocks23K/yr
  • foam blocks for crafts30K/yr
  • polystyrene foam17K/yr
  • craft foam block16K/yr
  • polystyrene15K/yr
  • styrofoam blocks for crafts12K/yr
All search terms

Top styrofoam products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$12K6%$24K9%$36K12%$48K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about styrofoam

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall19%

“Its great quality and so easy to use and customize”

Advertised Vs Actual Product16%

“As described”

Size-Overall10%

“Convenient size”

Value For Money8%

“Good Value”

Ease Of Use7%

“Ease of use”

Durability5%

“Durable, easy to use”

Strength3%

“Very sturdy”

Foam3%

“Great foam”

Design-Overall3%

“Love the design”

Efficiency3%

“They work great best glass wrap”

What buyers complain about

Size-Overall37%

“Extremely small”

Value For Money11%

“Too expensive”

Quality-Overall7%

“Poor Quality Control”

Advertised Vs Actual Product6%

“Not as shown”

Durability5%

“falls apart easily”

Thickness4%

“They are thin as some reports have been”

Strength2%

“These are flimsy”

Hard Feel2%

“They were rather hard”

Ease Of Cleaning1%

“They are messy”

Thin1%

“they are so thin”

Top return reasons

Size-Overall69%
Value For Money8%
Advertised Vs Actual Product6%
Material Quality3%
Functionality-Overall2%
Defective Material/Parts2%
Thickness1%
Quality-Overall1%
Thin1%
Color1%

Common questions

Is styrofoam profitable to sell on Amazon United States?
The niche generates $404K/yr across 61 tracked products. 4 of 6 products launched in the last 360 days are still selling. 90-day search growth is -7.8%. Flapen's verdict: Worth a look (55/100).
How competitive is the styrofoam niche?
31 brands and 44 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 62% of demand.
What do buyers complain about in styrofoam?
Top complaints mined from reviews: Size-Overall, Value For Money, Quality-Overall. The return rate is 3.1%.
When does demand for styrofoam peak?
Demand peaks in Nov; the busiest month runs 1.7× the quietest.
What does it cost to enter the styrofoam niche?
Listings span $5.79–$33.73; the average listing price is $17.23 (sweet spot $15–$100). The average incumbent carries 993 reviews — the moat a new listing must climb.