Stripology Ruler for Quilting

Shoppers searched for this 414K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -20.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $593K a year.

Searches, last 12 months

414K

Growth, 90 days vs prior 90

-20.9%

Conversion, latest week

3.7%

Market size, estimated

$593Ka year

Peak month

September1.6× the quietest month

Top search term

creative grids quilting rulers113K searches a year

Listings sell for $38.95 on average, from $11.90 to $99.87. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At $38.95 that is $39K to $49K a year per listing.

Average price

$38.95inside the $15 to $100 sweet spot

Price range

$11.90–$99.87

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

1,000–1,250

Revenue per listing a year

$39K–$49K

Returns

2.2%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #82 within Quilting. It carries 660 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

1.8%

Average rank

#82in Quilting

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

660per listing

Listings tracked

19

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

2Amazon's first-year sales bar

Average brand age

48 months