Stitch Book Embroidery

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -66.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $866K a year.

Searches, last 12 months

1.4M

Growth, 90 days vs prior 90

-66.8%

Conversion, latest week

2.9%

Market size, estimated

$866Ka year

Peak month

December149.5× the quietest month

Top search term

embroidery stitch book593K searches a year

Listings sell for $21.55 on average, from $13.58 to $28.50. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,500 to 2,000 of them. At $21.55 that is $32K to $43K a year per listing.

Average price

$21.55inside the $15 to $100 sweet spot

Price range

$13.58–$28.50

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

1,500–2,000

Revenue per listing a year

$32K–$43K

Returns

2.0%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 22.6% of listings are out of stock. The average listing ranks #217 within Needlework. It carries 194 reviews at 3.79 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

22.6%

Average rank

#217in Needlework

Average rating

3.79 starsAmazon United States average 4.42 stars

Average reviews

194per listing

Listings tracked

20

16 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

16

Successful launches

5Amazon's first-year sales bar

Average brand age

21 months