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Sterling Silver Earring Backs

Fail

Shoppers spend an estimated $24K a year here, so Sterling Silver Earring Backs is a Fail.

Flapen Score
36
36 / 100
Ranks 4,076 of 4,656 Arts, Crafts & Sewing niches · −10 vs the category median of 46
Market size
$24K/yr56K searches / yr
90-day growth
+6.0%search demand this quarter
Competition
72%top-5 click share · 10 brands · 13 sellers

Flapen Score

Sterling Silver Earring Backs against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Sterling Silver Earring Backs is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sterling Silver Earring Backs market on Amazon at a glance

Shoppers on Amazon United States searched for Sterling Silver Earring Backs 56K times last year and spent an estimated $24K. The top 5 brands take 89% of clicks. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 4.3% of those searches ended in a purchase.

Shoppers searched for this 56K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved +6.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $24K a year.

Searches, last 12 months
56K
Growth, 90 days vs prior 90
+6.0%
Conversion, latest week
4.3%
Market size, estimated
$24Ka year
Peak month
January1.3× the quietest month
Top search term
sterling silver earring backs27K searches a year

02 · Price

A sale here is worth $10.00.

Listings sell for $10.00 on average, from $4.03 to $16.50. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $10.00 that is $3K to $5K a year per listing.

Average price
$10.00under the $15 to $100 sweet spot
Price range
$4.03–$16.50
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$3K–$5K
Returns
1.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #152 within Jewelry Findings. It carries 2,670 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#152in Jewelry Findings
Average rating
4.38 starsAmazon United States average 4.42 stars
Average reviews
2,670per listing
Listings tracked
16

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
44 months

Products

Top Sterling Silver Earring Backs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

10 falling

Sellers

13

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

8%

  • Brand 127%
  • Brand 223%
  • Brand 319%
  • Brand 410%
  • Brand 510%
  • Brand 63%
  • Open — no brand owns it (4 brands, 8%)

Demand

Sterling Silver Earring Backs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '25Spike '26SepDecMarJunAugNovMarMayAug

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Sterling Silver Earring Backs search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sterling silver earring backs27K/yr
  • silver earring backs13K/yr
  • sterling silver earring backs for studs3K/yr
  • silver earring backs for studs5K/yr
  • earring backs silver3K/yr
  • sterling silver earring backs 9253K/yr

Reviews and returns

What reviews say buyers love and hate about Sterling Silver Earring Backs

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Size-Overall”
57%of negative reviews mention “Size-Overall”
1.7%of orders come back
“Too small”
A buyer, on “Size-Overall”57% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Sterling Silver Earring Backs questions

Answered from the same tracked data.